Social media - Economic aspects.
Overview
| Works: | 32 works in 12 publications in 12 languages | |
|---|---|---|
Titles
The new influencers : = a marketer's guide to the new social media /
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(Language materials, printed)
Secrets of social media marketing : = how to use online conversations and customer communities to turbo-charge your business! /
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(Language materials, printed)
The social media bible : = tactics, tools, and strategies for business success /
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(Language materials, printed)
Social media playbook for business = reaching your online community with Twitter, Facebook, Linkedin, and more /
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(Electronic resources)
Organizations and social networking = utilizing social media to engage consumers /
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(Electronic resources)
Managing TV brands with social media = an empirical analysis of television series brands /
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(Electronic resources)
The executive's guide to enterprise social media strategy = how social networks are radically transforming your business /
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(Electronic resources)
Personal brand creation in the digital age = theory, research and practice /
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(Electronic resources)
Social media for business = 101 ways to grow your business without wasting your time /
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(Electronic resources)
(Not) getting paid to do what you love = gender, social media, and aspirational work /
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(Electronic resources)
The role of origin of fame in influencer branding = a comparative analysis of German and Russian consumers /
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(Electronic resources)
Student entrepreneurship in the social knowledge economy : = successful cases and management practices /
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(Language materials, printed)
A Guide to open innovation and crowdsourcing : = expert tips and advice /
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(Language materials, printed)
Strategies in e-business = positioning and social networking in online markets /
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(Electronic resources)
Social media and emerging economies = technological, cultural and economic implications /
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(Electronic resources)
Student entrepreneurship in the social knowledge economy = successful cases and management practices /
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(Electronic resources)
The value of social media for predicting stock returns = preconditions, instruments and performance analysis /
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(Electronic resources)
Consumer voice = the democratization of consumption markets in the digital age /
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(Electronic resources)
Social customer relationship management = fundamentals, applications, technologies /
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(Electronic resources)
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