perceived usefulness

以知覺有用性、知覺易用性及主觀規範探討影響消費者購買電動車之因素 : = 以實際控制為調節變數 = Exploring the factors affecting consumers' purchase of electric vehicles with perceptual usefulness, perceived ease of use, and subjective norm-using actual control as the adjustment variable / by: (Language materials, printed)

影響越南消費者網購決策因素之研究 : = 以時尚產品為例 = An investigation on the determinants of buying decisions of online shopping in Vietnam : taking the fashion products as an example / by: (Language materials, printed)

subjective norms

actual control

知覺易用性

使用態度

online purchase intention

technology acceptance model (TAM)

知覺有用性

perceived usefulness

perceived ease of use

perceived risk

theory of perceived risk

online shopping

實際控制

theory of planned behavior (TPB)

主觀規範

perceived behavior control

電動車

electric vehicle

attitudes