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書目資訊
主題
Customer loyalty programs.
概要
作品:
2 作品在 1 項出版品 1 種語言
書目資訊
The customer loyalty solutio = what works and what doesn't in customer loyalty programs /
by:
(書目-語言資料,印刷品)
The paradox of points = theoretical foundation and empirical evidence of medium magnitude effects in loyalty programs /
by:
(書目-電子資源)
主題
Marketing.
Behavioral Economics.
Database marketing.
Relationship marketing.
Customer loyalty programs.
Economics/Management Science.
處理中
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