Consumer behavior - Psychological aspects.
概要
| 作品: | 17 作品在 7 項出版品 7 種語言 | |
|---|---|---|
書目資訊
Understanding consumer financial behavior = Money Management in an Age of Financial Illiteracy /
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Handbook of research on leveraging consumer behavior and psychology in the digital economy
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Rivalry and group behavior among consumers and brands = comparisons in and out of the sport context /
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Ernest Dichter and motivation research = newperspectives on the making of post-war consumer culture /
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