Marketing - Congresses.

Marketing transformation = marketing practice in an ever changing world : proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) / by: (書目-電子資源)

Strategic innovative marketing = 6th IC-SIM, Pafos, Cyprus 2017 / by: (書目-電子資源)

Strategic innovative marketing and tourism = 8th ICSIMAT, Northern Aegean, Greece, 2019 / by: (書目-電子資源)

Marketing opportunities and challenges in a changing global marketplace = proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference / by: (書目-電子資源)

Strategic innovative marketing and tourism in the COVID-19 era = 9th ICSIMAT Conference 2020 / by: (書目-電子資源)

Advances in national brand and private label marketing = eighth international conference, 2021 / by: (書目-電子資源)

Enlightened marketing in challenging times = proceedings of the 2019 AMS World Marketing Congress (WMC) / by: (書目-電子資源)

From micro to macro = dealing with uncertainties in the global marketplace : proceedings of the 2020 Academy of Marketing Science (AMS) Annual Conference / by: (書目-電子資源)

Celebrating the past and future of marketing and discovery with social impact = 2021 AMS Virtual Annual Conference and World Marketing Congress / by: (書目-電子資源)

Optimistic marketing in challenging times = serving ever-shifting customer needs : proceedings of the 2022 AMS Annual Conference, May 25-27, Monterey, CA, USA / by: (書目-電子資源)

Uniting marketing efforts for the common good -- a challenge for the fourth sector = selected papers from XXI International Congress on Public and Nonprofit Marketing (IAPNM 2022), Braga, Portugal / by: (書目-電子資源)