Database marketing.
概要
| 作品: | 15 作品在 1 項出版品 1 種語言 | |
|---|---|---|
書目資訊
The New direct marketing : = how to implement a profit-driven database marketing strategy /
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Targeting for success : = a guide to new techniques for measurement and analysis in database and direct marketing /
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Desktop direct marketing : = how to use up-to-the-minute technologies to find and reach new customers /
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Consumer insight = how to use data and market research to get closer to your customer /
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The customer loyalty solutio = what works and what doesn't in customer loyalty programs /
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Perspectives on promotion and database marketing = the collected works of Robert C. Blattberg /
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Targeting using augmented data in database marketing = decision factors for evaluating external sources /
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