Service industries - Marketing.
概要
作品: | 39 作品在 4 項出版品 4 種語言 |
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書目資訊
Big ideas for small service businesses : = how to successfully advertise, publicize, and maximize your business or professional practice /
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Service management and marketing : = managing the moments of truth in service competition /
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The offshore nation : = strategies for success in global outsourcing and offshoring /
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Innovations in services marketing and management : = strategies for emerging economies /
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Cultural heritage marketing = a relationship marketing approach to conservation services /
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Service management and marketing : = a customer relationship management approach /
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Marketing a service for profit = a practical guide to key service marketing concepts /
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