Brand name products - Marketing.
Overview
| Works: | 24 works in 0 publications in 0 languages | |
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Titles
The case for b2b branding : = pulling away from the business to business pack /
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The Expressive organization : = linking identity, reputation, and the corporate brand /
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The brand marketing book = creating, managing, and extending the value of your brand /
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(Electronic resources)
Global brand strategy = unlocking brand potential across countries, cultures & markets /
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(Electronic resources)
The hero and the outlaw = building extraordinary brands through the power of archetypes /
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(Electronic resources)
Reputation marketing : = building and sustaining your organization's greatest asset
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ProfitBrand = how to increase the profitability, accountability & sustainability of brands /
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Citizen brand = 10 commandments for transforming brands in a consumer democracy /
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Brain tattoos : = creating unique brands that stick in your customers' minds /
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(Language materials, printed)
Conquering consumerspace : = marketing strategies for a branded world /
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Experiential marketing : = how to get customers to sense, feel, think, act, and relate to your company and brands /
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Experience the message : = how experiential marketing is changing the brand world /
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(Language materials, printed)
Brain tattoos = creating unique brands that stick in your customers' minds /
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(Electronic resources)
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