Brand name products - Marketing.
概要
| 作品: | 24 作品在 0 項出版品 0 種語言 | |
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書目資訊
The Expressive organization : = linking identity, reputation, and the corporate brand /
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Experiential marketing : = how to get customers to sense, feel, think, act, and relate to your company and brands /
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Experience the message : = how experiential marketing is changing the brand world /
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The brand marketing book = creating, managing, and extending the value of your brand /
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The hero and the outlaw = building extraordinary brands through the power of archetypes /
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ProfitBrand = how to increase the profitability, accountability & sustainability of brands /
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Global brand strategy = unlocking brand potential across countries, cultures & markets /
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