Mass media - Management.

Managing electronic media = making, marketing, and moving digital content / by: (書目-電子資源)

Management and innovation in the media industry / by: (書目-語言資料,印刷品)

Employee engagement in media management = creativeness and organizational development / by: (書目-電子資源)

De-convergence of global media industries by: (書目-語言資料,印刷品)

Managing media firms and industries = what's so special about media management? / by: (書目-電子資源)

Value-oriented media management = decision making between profit and responsibility / by: (書目-電子資源)

Myth in modern media management and marketing by: (書目-電子資源)

Media management = strategy, business models and case studies / by: (書目-電子資源)

Media and change management = creating a path for new content formats, business models, consumer roles, and business responsibility / by: (書目-電子資源)

The four stages of highly effective crisis management = how to manage the media in the digital age / by: (書目-電子資源)