Mass media - Management.
Overview
| Works: | 23 works in 7 publications in 7 languages | |
|---|---|---|
Titles
Public media management for the twenty-first century : = creativity, innovation, and interaction /
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(Language materials, printed)
Employee engagement in media management = creativeness and organizational development /
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(Electronic resources)
Managing media firms and industries = what's so special about media management? /
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(Electronic resources)
Value-oriented media management = decision making between profit and responsibility /
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(Electronic resources)
Redefining media in the digital age = new global competitive advantages /
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(Electronic resources)
Media and change management = creating a path for new content formats, business models, consumer roles, and business responsibility /
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(Electronic resources)
The four stages of highly effective crisis management : = how to manage the media in the digital age /
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(Language materials, printed)
Managing electronic media : = making, marketing, and moving digital content /
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(Language materials, printed)
Managing electronic media = making, marketing, and moving digital content /
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(Electronic resources)
The four stages of highly effective crisis management = how to manage the media in the digital age /
by:
(Electronic resources)
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