善因行銷
概要
| 作品: | 5 作品在 2 項出版品 2 種語言 | |
|---|---|---|
書目資訊
影響品牌信任與品牌關係的前因後果變數之研究 = = A Study on Antecedent and Consequent Variables of Influencing Brand Trust and Brand Relationship /
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(書目-語言資料,印刷品)
善因行銷影響顧客認知與購買可能性之研究 = = The Effect of cause-related marketing on customer perception and the likelihood to purchase /
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(書目-語言資料,印刷品)