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虛榮特性
Overview
Works:
2 works in 1 publications in 1 languages
Titles
虛榮特質與強迫性購買 : = 以自我一致性與產品稀少性為調節因素 = The Effect of Consumers’ Vanity Trait on Their Compulsive Purchase Behavior : Self-congruity and Product Scarcity as Moderating Factors /
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(Language materials, printed)
Subjects
強迫性購買
Vanity Trait
Product Scarcity
Self-congruity
虛榮特性
產品自我一致性
compulsive purchase
產品供給性稀少
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