購買意願

以商品稀少性探討購買意願之影響 : = 以愛迪達球鞋為例 = Exploring the impact of scarcity on purchase intention : an example of adidas limited sneakers / by: (書目-語言資料,印刷品)

以科技接受模式探討數位學習之學習滿意及購買意願 = = Using Technology Acceptance Model to Explore E-learning of learning Satisfaction and Purchase intentions / by: (書目-語言資料,印刷品)

從風水觀點探討個人特質與不動產消費行為之關係研究 = = A Study of the Relationship between Personalities and Real Estate Consumption:A Perspective of Feng Shui in Chinese Culture / by: (書目-語言資料,印刷品)

流行焦慮對消費者購買意願影響之研究 : = 以產品涉入與線上購物為調節變數 = A study of Fashion Anxiety and Consumer Intention -Taking Online Shopping and Product Involvement as Moderating Factors / by: (書目-語言資料,印刷品)

探討促銷方式與廣告型態對女性消費者購買意願之影響 : = 以開架彩妝品為例 = Exploring the impact of product promotion and advertising on female consumer purchase intentions : An example of open-frame cosmetics / by: (書目-語言資料,印刷品)

隱性行銷揭露前後之購買意願變化 : = 以專櫃、開架式眼影產品之比較研究 = The change of purchase intention before and after covert marketing disclosure - a comparative study of high-end and self-selective eye shadow products / by: (書目-語言資料,印刷品)

實況主與遊玩動機對消費者購買遊戲商品行為之探討 = = The study of game streamer and motivation on consumers' purchase behavior / by: (書目-語言資料,印刷品)

探討持續使用Line貼圖的購買意願 : = 以社交需求為中介變數 = Effects of Continuous Use of LINE Stickers on Purchase Intention - with Social Needs as a Mediator / by: (書目-語言資料,印刷品)