消費心理學

運動廣告的感性訴求 : = 消費者購買動機之研究以[臺北市為例] / by: (Language materials, printed)

問對問題,錢就流進來 / by: (Language materials, printed)

誰說人是理性的! : = 消費高手與行銷達人都要懂的行為經濟學 / by: (Language materials, printed)

客戶關係管理 : = 創造企業與客戶重複互動的客戶聯結技術 / by: (Language materials, printed)

消費者行為 : = 建立行銷策略 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

主顧雙贏 : = 20種增進顧客滿意法 / by: (Language materials, printed)

傳動的熱情 : = 頂尖銷售人員的工作哲學 / by: (Language materials, printed)

致命的說服力 / by: (Language materials, printed)

消費者行為 = = Consumer behavior / by: (Language materials, printed)

免費立即享受完美 : = 把組織連線,也連結客戶的真正需求 / by: (Language materials, printed)

顧客服務心 : = 諾斯壯如何創造員工,顧客與老板三贏 / by: (Language materials, printed)

服務.所以成功 / by: (Language materials, printed)

市場營銷心理學 / by: (Language materials, printed)

新消費者心理學 : = 人們買什麼?為什麼而買? / by: (Language materials, printed)

企業獲利進階方案 : = 提昇顧客滿意、顧客忠誠和獲利方法 / by: (Language materials, printed)

服務贏家 = = Service winner : 建構系統化的服務競爭力 / by: (Language materials, printed)

通路創新革命 / by: (Language materials, printed)

打開戀物情結 / by: (Language materials, printed)

下一個經濟盛世 / by: (Language materials, printed)

人小錢大吞世代 : = 一年影響全球1兆8,800億美元消費的小巨人 / by: (Language materials, printed)

中華民國...年來臺旅客消費及動向調查報告 = = Annual survey report on visitors expenditure and trends in Taiwan / by: (Language materials, printed)

不可思議的消費鏈 : = 日常生活的環保神秘殺手 / by: (Language materials, printed)

顧客滿意(Customer Satisfaction)經營的實踐 / by: (Language materials, printed)

消費者行為 : = 建立行銷策略 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

1001種留住顧客的方法 / by: (Language materials, printed)

女性行銷 : = 如何了解、接觸這全球最大的市場區隔,提高你的占有率 / by: (Language materials, printed)

忠誠度 : = 企業獲得利潤的基石 / by: (Language materials, printed)

買了熊熊,就不能買芭比! : = 輕鬆教出消費小高手 / by: (Language materials, printed)

透視消費者 : = 消費行為理論與應用 / by: (Language materials, printed)

顧客銀行 = = Customers are your valuable resources / by: (Language materials, printed)

女人錢最大 : = 女性行銷五部曲 / by: (Language materials, printed)

富裕一族銷售術 : = 當個專業消費經紀人 / by: (Language materials, printed)

7-EVELVEN抓得住顧客的心 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

超心理行銷學 = = highly psychological marketing / by: (Language materials, printed)

行銷,從說故事開始 / by: (Language materials, printed)

大綁架 : = 搶救兒童心智大作戰 / by: (Language materials, printed)

天生買家 : = 搶救買無止盡的下一代 / by: (Language materials, printed)

消費者行為 : = 策略性觀點 / by: (Language materials, printed)

聰明看趨勢 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

關於品味 / by: (Language materials, printed)

網路消費行為與商機模式研究 = = Study of online consumer behavior and business models / by: (Language materials, printed)

M型社會新奢華行銷學 : = 征服消費者的11堂必修課 / by: (Language materials, printed)

傅利曼的生活經濟學 : = 從換車道、吃爆米花和踢妹妹談起 / by: (Language materials, printed)

以消費價值理論架構對上班族群參與健康適能俱樂部之研究 : = 以台北市為例 / by: (Language materials, printed)

情感行銷的符碼 : = 消費.生活.文化 / by: (Language materials, printed)

可不可以一年都不買? : = 365天零購物生活日記 / by: (Language materials, printed)

臺灣中產階級的消費心理與消費行為研究 = = Consumer psychology and consumer behavior research on middle class Taiwanese / by: (Language materials, printed)

賣掉下來的蘋果 = = Today is the first day of the rest of my life / by: (Language materials, printed)

9種讓你賺翻天的顧客 : = 了解哪些人在引導市場趨勢 / by: (Language materials, printed)

W行銷 : = 全面透視女性消費心理 / by: (Language materials, printed)

消費心理學 / by: (Electronic resources)

顧客價值鏈與顧客滿意 / by: (Electronic resources)

消費心理學 / by: (Electronic resources)

經研究證明,廣告會控制妳的欲望 / by: (Language materials, printed)

體驗經濟時代 / by: (Language materials, printed)

女性顧客購物心理學 : = 讓女人開心買單的50則銷售技巧 / by: (Language materials, printed)

誰說人是理性的! : = 聰明消費者與行銷高手必讀的行為經濟學 / by: (Language materials, printed)

如何sale東西給女性 / by: (Language materials, printed)

就是要把顧客寵壞 = = Just spoil your client : 寵壞了,才能長期留住他們 / by: (Language materials, printed)

消費者行為學 = = Consumer behavior / by: (Language materials, printed)

不可思議的消費鏈 : = 日常生活的環保神秘殺手 / by: (Language materials, printed)

體驗行銷 / by: (Language materials, printed)

無快樂的經濟 : = 人類獲得滿足的心理學 / by: (Language materials, printed)

買我! : = 從大腦科學看花錢購物的真相與假象 / by: (Language materials, printed)

情感經濟學 : = 消費決策背後的真正動機 / by: (Language materials, printed)

消費者行為 = = Consumer behavior / by: (Language materials, printed)

消費心理好好玩 / by: (Language materials, printed)

創新優質服務 / by: (Sound recordings, nonmusical performance)

孩子的錢好賺!? / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

SBL超級籃球聯賽廣告效益與消費行為模式建構與驗證之研究 = = A study of framework developing of the advertising effect and consumer behavior of super basketball league / by: (Language materials, printed)

Sopping大解碼 : = 購物文化簡史 / by: (Language materials, printed)

新消費者心理學 : = 人們買什麼?為什麼而買? / by: (Language materials, printed)

消費心理學 : = 掌握成功行銷者優勢 / by: (Language materials, printed)

半斤非八兩 : = 跳出理財的心理陷阱 / by: (Language materials, printed)

顧客滿意度測量手法 / by: (Language materials, printed)

掠奪式行銷 : = 掌握消費者的市場獨占策略 / by: (Language materials, printed)

市場導向管理 / by: (Language materials, printed)

頂尖顧客行銷 / by: (Language materials, printed)

搞定難纏客戶 : = 20種再創銷售高峰的策略 / by: (Language materials, printed)

搶灘兒童行銷市場 / by: (Language materials, printed)

預約2050年 : = 未來企業致勝的七大謀略 / by: (Language materials, printed)

價值連城 : = 師法全球頂尖企業、打贏市場領導權之戰 / by: (Language materials, printed)

P行銷時代 : = 資訊世紀不可忽略的人性行銷 / by: (Language materials, printed)

爆米花報告III : = 用價值行銷打動女人的心 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

消費者行為 = = Consumer behavior / by: (Language materials, printed)

價值行銷時代 : = 知識經濟時代獲利關鍵 / by: (Language materials, printed)

奢華狂潮 : = 為何瘋狂消費買不到你的滿足? / by: (Language materials, printed)

忠誠度導向 : = 成長、利潤與持久價值背後的潛在力量 / by: (Language materials, printed)

餐旅心理學 = = Hospitality and tourism psychology / by: (Language materials, printed)

以客為尊 : = 培養顧客忠誠度 / by: (Language materials, printed)

柔性行銷 : = 由內而外的經營管理藝術 / by: (Language materials, printed)

全球最佳實務 / by: (Language materials, printed)

經營顧客不滿意 / by: (Language materials, printed)

女性消費心理面面觀 / by: (Language materials, printed)

200個行銷創意妙方 : = 利用最低成本.創造無限商機 / by: (Language materials, printed)

顧客教你的10件事 : = 充分滿足顧客需求.提昇品牌忠誠度 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

A+的秘訣 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

體驗經濟時代 / by: (Language materials, printed)

消費心理學 / by: (Language materials, printed)

顧客金字塔的行銷祕密 / by: (Language materials, printed)

地獄來的顧客 : = 搞定難纏顧客的生存指南 / by: (Language materials, printed)

大爆熱門 : = 如何在混沌的市場中引爆暢銷商品 / by: (Language materials, printed)

一對一經理人 : = e世代成功的顧客關係管理 / by: (Language materials, printed)

新經濟市場領袖 : = 如何成為顧客關係管理時代的贏家 / by: (Language materials, printed)

換上顧客的腦袋 / by: (Language materials, printed)

你才是最棒的 = = You are the best the Asvantages of a Top Sales / by: (Language materials, printed)

心靈消費 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

夏娃經濟學 / by: (Language materials, printed)

五感的時代 : = 視、聽、嗅、觸覺的消費社會學 / by: (Language materials, printed)

國際棒球運動比賽現場觀眾消費行為、滿意度與未來參與意願之調查研究 = = The study of consumer behavior, satisfaction and participation intention for live spectators on international baseball game / by: (Language materials, printed)

我愛大客戶! / by: (Language materials, printed)

是的,我就是要吃這一攤 : = 培養忠誠顧客的秘訣 : 磁性服務 / by: (Language materials, printed)

消費者行為 = = Consumer behavior / by: (Language materials, printed)

抱怨是金 / by: (Electronic resources)

消費心理學 / by: (Electronic resources)

消費心理學 / by: (Electronic resources)

消費心理學 / by: (Electronic resources)

顧客消費心理學 / by: (Electronic resources)

中國城市的消費革命 / by: (Language materials, printed)

消費者行為 = = Consumer behavior / by: (Language materials, printed)

消費者行為概論 = = Introduction to consumer behavior / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

就是要在這家店買東西 : = 熱銷商店的24法則 / by: (Language materials, printed)

HAHAKO消費世代 / by: (Language materials, printed)

High客行銷 : = "哄騙銷售的28種成功秘技" / by: (Language materials, printed)

運用台灣生活型態調查加值產業之研究 = = A study on the value-added industry of applying Taiwan life-style survey / by: (Language materials, printed)

輕鬆處理顧客抱怨 = = Winning in the Service : 讓顧客心服口服的應對指南 / by: (Language materials, printed)

為什麼顧客不掏錢 : = 解讀消費者心智密碼 / by: (Language materials, printed)

消費心理學 / by: (Language materials, printed)

7-ELEVEN抓得住顧客的心 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

M型社會新奢華行銷學 : = 征服消費者的11堂必修課 / by: (Language materials, printed)

沒有賣不掉的商品,除非 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

商品放在哪裡才會賣 : = 1,500,000小時消費觀察報告 / by: (Language materials, printed)

消費者行為 / by: (Language materials, printed)

客戶服務 = Customer service by: (Projected and video material)

為什麼他和她買的不一樣? : = 決定男人女人買或不買的第一件事 / by: (Language materials, printed)

聰明看趨勢 / by: (Language materials, printed)

九型人格銷售經 / by: (Language materials, printed)

成交!讓兩性都買單的行銷術 / by: (Language materials, printed)

誰說人是理性的 : = 消費高手與行銷達人都要懂的行為經濟學 / by: (Language materials, printed)

銷售應該這樣說 / by: (Language materials, printed)

讓人忍不住掏錢買的心理關鍵 : = 廣告企畫總監打動人心的洞悉力行銷 / by: (Language materials, printed)

女人為什麼購買 : = 女性驅動的新商業思維 / by: (Language materials, printed)

消費心理學 = = Consumer psychology / by: (Language materials, printed)

顧客買的是服務 : = 掌握提升顧客滿意度的關鍵 / by: (Language materials, printed)

就是愛玩酷 : = 潮牌暢銷的秘密 / by: (Language materials, printed)

花小錢賭贏大生意 : = 從脫口秀到熱賣產品都在用的「暢銷感測試」技術 / by: (Language materials, printed)

抱怨力量大 / by: (Language materials, printed)

迷與消費 / by: (Language materials, printed)

消費者行為 = = Consumer behavior : 洞察生活.掌握行銷 : life and marketing / by: (Language materials, printed)

消費者行為 : = 走在消費現場 / by: (Language materials, printed)

口香糖為何放在收銀台旁？ : = 揭開消費心理學的107個祕密 / by: (Language materials, printed)

銷售攻心術 = = Sales of attack technique / by: (Language materials, printed)

做出小差異,就能讓你賣到爆! : = 有東西要賣就一定要懂的體驗行銷術 / by: (Language materials, printed)

鑽石業務員抓住客戶的黃金秘訣 : = 9種客戶類型 12招攻心法門 徹底收服難搞客戶 / by: (Language materials, printed)

哄騙 : = 精神分裂 / by: (Language materials, printed)

消費行為之前的心理學 : = 為什麼這商品我本來不想要,最後卻變成好需要? / by: (Language materials, printed)

保證成交的客戶心理操控術 = = The psychology of consumer behavior : 沒有銷售不了的產品,其實是你對客戶還不夠了解! / by: (Language materials, printed)

贏與虧 = 硬幣的兩面 / by: (Electronic resources)

銷售攻心術 = 銷售就是一場心理學戰爭 = Sales of attack technique / by: (Electronic resources)

行銷妙招 : = 打贏這場心理戰,訂單就歸你了 / by: (Language materials, printed)

立刻成交!1秒打動女性的購物心理學 : = 日本銷售大師教你創造高業績的50個實戰祕訣 / by: (Language materials, printed)

體驗經濟時代 : = 人們正在追尋更多意義,更多感受 / by: (Language materials, printed)

習慣決定一切消費行為 : = 破除現有的行銷定律 打造全新的行銷思維 / by: (Language materials, printed)

消費社會學 / by: (Language materials, printed)

巧賺女人錢 : = 揭秘女性消費心理 / by: (Language materials, printed)

與品牌聯姻 : = 60年研究消費者關係心理因素集大成者 / by: (Language materials, printed)

消費者行為學 / by: (Language materials, printed)

真實經濟 / by: (Language materials, printed)

怪誕行為學 / by: (Language materials, printed)

消費者行為 : = 洞察生活、掌握行銷 / by: (Language materials, printed)

刺激消費,我是主角 / by: (Language materials, printed)

通縮來了!「厭消費」の一代 / by: (Language materials, printed)

消費者行為 = = Consumer behavior / by: (Language materials, printed)

金門觀光旅客消費、動向與滿意度調查研究 / . I by: (Language materials, printed)

基於消費心理的商品真實性研究 / by: (Language materials, printed)

卓越服務 = = Service comes first / by: (Language materials, printed)

品牌,就是戒不掉! : = 揭開品牌洗腦的祕密檔案 / by: (Language materials, printed)

後現代哄騙 = = Postmodern Tricks / by: (Language materials, printed)

說中大腦想聽的那句話,白紙也能大賣! : = 改變購買決策的神經行銷術 / by: (Language materials, printed)

讓她買單,真的很簡單 : = 讓女人掏空荷包的女性購物心理學! / by: (Language materials, printed)

消費者行為 = = Consumer behavior / by: (Language materials, printed)

消費者行為概論 = = Introduction to consumer behavior / by: (Language materials, printed)

消費者行為 = = Consumer behavior : an introduction / by: (Language materials, printed)

指南 = = To buy,or not to buy,that is the question / by: (Language materials, printed)

大腦拒絕不了的行銷 : = 100個完美挑動感官的MarketingX腦科學經典法則 / by: (Language materials, printed)

行銷前必修的購物心理學 : = 徹底推翻被誤解的消費行為,揭開商品大賣的祕密 / by: (Language materials, printed)

如何贏得顧客和市場 / by: (Language materials, printed)

消費者行為 by: (Electronic resources)

不賣東西賣「體驗」！ : = 運用體驗行銷，挑動消費神經，沒有所謂的不景氣！ / by: (Language materials, printed)

消費者行為 = = Consumer behavior / by: (Language materials, printed)

金門觀光旅客消費.動向與滿意度調查之十年趨勢研究 = = Trend analysis of visitors to Kinmen expenditure. travel characteristics and satisfactions during pass ten years / by: (Language materials, printed)

消費:瘋狂還是理智 : = 讀懂人類消費的隱秘心理 / by: (Language materials, printed)

觀光暨餐旅消費者行為 = = Consumer behavior in tourism and hospitality / by: (Language materials, printed)

讓你荷包失血的思考謬誤 / by: (Language materials, printed)

消費者行為 : = 顧客至上 / by: (Language materials, printed)

消費心理好好玩 / by: (Language materials, printed)

日本IBM的超強簡報術 : = 日本IBM「培養專家的專家」,教你1秒鐘傳達想法,1分鐘打動人心! / by: (Language materials, printed)

圖解暢銷學 : = 暢銷商品開發實務操作導引 / by: (Language materials, printed)

史上最強大的完銷策略 : = 你也可以成為金牌銷售 / by: (Language materials, printed)

消費心理學 / by: (Language materials, printed)

行銷妙招 = 打贏這場心理戰,訂單就歸你了 / by: (Electronic resources)

物窒欲/ by: (Language materials, printed)

為什麼義大利麵要用黑盤子裝盤? : = 只有1%的人才知道的飲食行動心理學 / by: (Language materials, printed)

便宜是好事 / by: (Language materials, printed)

市場導向管理 / by: (Language materials, printed)

關鍵行銷 : = 消費心理大師10大黃金行銷課 / by: (Language materials, printed)

奧客心理學 : = 對付顧客這種生物,請灌他一碗行銷迷湯 / by: (Language materials, printed)

中華民國...年來臺旅客消費及動向調查報告 = Annual survey report on visitors expenditure and trends in Taiwan / by: (Electronic resources)

消費心理學 = 最有力的銷售武器是懂客戶的心理 / by: (Electronic resources)

變心快時代的絕對回購機制 : = 不怕市場縮小、無懼對手增加,靠習慣建立讓顧客一試上癮! / by: (Language materials, printed)

囤積癖 : = 從消費欲望到斷捨離,囤積世代的物我依存關係 / by: (Language materials, printed)

同理心行銷 = 500強正在用顛覆傳統的消費者洞察進化策略 / by: (Electronic resources)

哄騙 = 精神分裂 / by: (Electronic resources)

人生不能照單全收,買東西也是 = 你怎麼買東西,就會怎麼過日子! / by: (Electronic resources)

王牌銷售員心理學 = 把推銷當成交 / by: (Electronic resources)

別想收買我的愛 : = 廣告的致命說服力，動人文案的犀利解構，一份提升媒體識讀力的洞察報告書 / by: (Language materials, printed)

倍速社會 : = 快電影、劇透與新消費文化 / by: (Language materials, printed)

體驗經濟時代 = 如何設計體驗, 抓住顧客的時間.注意力和金錢 / by: (Electronic resources)

拆穿凱莉包的誘惑 = 107招破解消費陷阱的聰明shopping術 / by: (Electronic resources)

一分鐘讀懂顧客心理學 by: (Electronic resources)

消費心理學 by: (Electronic resources)

消費者行為 = = Consumer behavior : 洞察生活、掌握行銷 : life and marketing / by: (Language materials, printed)

口香糖為何放在收銀台旁? = 揭開消費心理學的107個祕密 / by: (Electronic resources)

引爆瘋潮 : = 徹底掌握流行擴散與大眾心理的操作策略 / by: (Language materials, printed)

不賣東西賣「體驗」 / by: (Language materials, printed)

懂顧客心思的話術最好賣 : = 早一步知道客戶要什麼,下一步就讓他買單 / by: (Language materials, printed)

那個為什麼會熱賣 : = 商品與資訊氾濫的時代,如何利用「框架攻略法」讓消費者「衝動購買」 / by: (Language materials, printed)

手繪300張圖讓你看懂富顧客的極度購物 : = 為何金牌行銷總能第一眼看穿顧客內心,下一秒就讓他買單? / by: (Language materials, printed)

大腦無法拒絕的癮 = 揭密商家製造成癮行為背後的心理學;但,想成功,你一定要有一種癮 / by: (Electronic resources)

噓,別讓顧客知道原來你用了這一招! : = 讓顧客開心又能提高單價和成交量的潛意識消費心理學 / by: (Language materials, printed)

消費者行為 = Consumer behavior : an introduction / by: (Electronic resources)

盲視效應 = 找出左右大腦消費行為的關鍵, 破解行銷手法, 與品牌平起平坐 / by: (Electronic resources)