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E-commerce : = business, technology,...

Laudon, Kenneth C., (1944-)

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E-commerce : = business, technology, society /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	E-commerce :/ Kenneth C. Laudon, Carol Guercio Traver.
其他題名:	business, technology, society /
作者:	Laudon, Kenneth C.,
其他作者:	Traver, Carol Guercio.
出版者:	Upper Saddle River, N.J. :Pearson Prentice Hall, : c2009.,
面頁冊數:	1 v. (various pagings) :col. ill., col. map ;26 cm.
內容註:	Part 1: Introduction to E-commerce -- The Revolution Is Just Beginning -- E-Commerce Business Models and Concepts -- Part 2 : Technology Infrastructure for E-Commerce -- The Internet and Word Wide Web: E-Commerce Infrastructure -- Building an E-Commerce Web Site -- Online Security and Payment Systems -- Part 3 : Business Concepts and Social Issues -- E-Commerce Marketing Concepts -- E-Commerce Marketing Communications --Ethical Social and Political Issues in E-Commerce -- Part 4: E-Commerce in Action -- Online Retailing and Services --Online Content and Media -- Social Networks, Auctions, and Portals -- B2B E-Commerce: Supply Chain Management and Collaborative Commerce.
標題:	E-Business. -
電子資源:	http://catalog.hathitrust.org/api/volumes/oclc/297799820.html
ISBN:	9780136007111 (hbk.)

E-commerce : = business, technology, society /
Laudon, Kenneth C.,1944-

E-commerce :business, technology, society /Kenneth C. Laudon, Carol Guercio Traver. - 5th ed. - Upper Saddle River, N.J. :Pearson Prentice Hall,c2009. - 1 v. (various pagings) :col. ill., col. map ;26 cm.

Includes bibliographical references and index.

Part 1: Introduction to E-commerce -- The Revolution Is Just Beginning -- E-Commerce Business Models and Concepts -- Part 2 : Technology Infrastructure for E-Commerce -- The Internet and Word Wide Web: E-Commerce Infrastructure -- Building an E-Commerce Web Site -- Online Security and Payment Systems -- Part 3 : Business Concepts and Social Issues -- E-Commerce Marketing Concepts -- E-Commerce Marketing Communications --Ethical Social and Political Issues in E-Commerce -- Part 4: E-Commerce in Action -- Online Retailing and Services --Online Content and Media -- Social Networks, Auctions, and Portals -- B2B E-Commerce: Supply Chain Management and Collaborative Commerce.

Use copy

This comprehensive guide to e-commerce emphasizes the three major driving forces behind e-commerce, to provide a coherent conceptual framework for understanding the field: technology change, business development and social issues.

Electronic reproduction.
[S.l.] :
HathiTrust Digital Library,
2011.

Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.

http://purl.oclc.org/DLF/benchrepro0212

ISBN: 9780136007111 (hbk.)Subjects--Topical Terms:

1485464
E-Business.

LC Class. No.: HF5548.32 / .L38 2009

Dewey Class. No.: 658.8/72

E-commerce : = business, technology, society /
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020 $a 9780136007111 (hbk.)
020 $a 0136007112 (hbk.)
020 $a 9780135027141 (International ed. : pbk.)
020 $a 0135027144 (International ed. : pbk.)
035 $a 白麥克-語言中心教師-101贈書
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100 1 $a Laudon, Kenneth C., $d 1944- $3 606810
245 1 0 $a E-commerce : $b business, technology, society / $c Kenneth C. Laudon, Carol Guercio Traver.
250 $a 5th ed.
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300 $a 1 v. (various pagings) : $b col. ill., col. map ; $c 26 cm.
504 $a Includes bibliographical references and index.
505 0 # $a Part 1: Introduction to E-commerce -- The Revolution Is Just Beginning -- E-Commerce Business Models and Concepts -- Part 2 : Technology Infrastructure for E-Commerce -- The Internet and Word Wide Web: E-Commerce Infrastructure -- Building an E-Commerce Web Site -- Online Security and Payment Systems -- Part 3 : Business Concepts and Social Issues -- E-Commerce Marketing Concepts -- E-Commerce Marketing Communications --Ethical Social and Political Issues in E-Commerce -- Part 4: E-Commerce in Action -- Online Retailing and Services --Online Content and Media -- Social Networks, Auctions, and Portals -- B2B E-Commerce: Supply Chain Management and Collaborative Commerce.
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