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Reputational crises unspun = a stake...
Schermer, Tom.

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  • Reputational crises unspun = a stakeholder solution to reputational crises /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Reputational crises unspun/ by Tom Schermer.
    其他題名: a stakeholder solution to reputational crises /
    作者: Schermer, Tom.
    出版者: Singapore :Springer Singapore : : 2021.,
    面頁冊數: xix, 161 p. :ill. (some col.), digital ;24 cm.
    內容註: Chapter 1. Introduction: What is a reputational crisis? -- 2. Crisis communication and reputation management -- 3. Reputational crisis stakeholders - fluidity in identities -- 4. Managing perceptions - media in reputational crises -- 5. Crisis communication and management challenges -- 6. Thinking differently: Reputational crises resituated -- 7. Best practice method of dealing with reputational crises -- 8. Crisis prevention -- 9. Crisis Preparedness Quiz.
    Contained By: Springer Nature eBook
    標題: Crisis management. -
    電子資源: https://doi.org/10.1007/978-981-16-5130-4
    ISBN: 9789811651304
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W9409924 電子資源 11.線上閱覽_V 電子書 EB HD49 .S34 2021 一般使用(Normal) 在架 0
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