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Luxury talent management = leading a...
Gutsatz, Michel.

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  • Luxury talent management = leading and managing a luxury brand /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Luxury talent management/ by Michel Gutsatz and Gilles Auguste.
    其他題名: leading and managing a luxury brand /
    作者: Gutsatz, Michel.
    其他作者: Auguste, Gilles.
    出版者: Houndmills, Basingstoke, Hampshire :Palgrave Macmillan, : 2013.,
    面頁冊數: 1 online resource.
    內容註: PART I: UNDERSTANDING THE FUNDAMENTALS OF THE LUXURY INDUSTRY AND WHAT IT MEANS FOR HR -- The 4 Major Specificities of the Luxury Industry -- Unique Factor 1: the Family Business Heritage -- Unique Factor 2 : the Essence of Creation -- The 4 Luxury Corporate Culture and Leadership Styles -- The 4 Key Populations to Manage -- PART II: INTERNATIONAL KEY PERSONAL GROWTH STORIES - HIGHLIGHTING THE ROLE, SKILLS, BEHAVIOUR AND EXPERIENCE REQUIRED TO WORK IN THE LUXURY INDUSTRY -- Executive Profiles -- Retail Profiles -- Creators/ Designers Profiles -- The Workshop & Manufacturing Jobs -- PART III: FOUR CASE STUDIES ON EXPERIENCE, SKILLS, COMPETENCIES - LEARNING THE SPECIFICITIES OF THE LUXURY INDUSTRY Case Study 1: A Luxury Family Business Succession that Failed -- Case Study 2: From Marketing to Creation (Creative Recruitment Case Study) -- Case Study 3: 'a Modern Gipsy at Gucci ' (The Polet Case Study) -- Case Study 4: A Successful Leadership Duo ( Luxury Brand Case Study) -- PART IV: LOOKING FORWARD {esc}b6{esc}s THE PEOPLE CHALLENGES AHEAD -- A Luxury Competency Model to Replicate Talent -- Managing the New Retail and Marketer Profiles -- Leading Creative Teams & Designers -- Be Ready for the Asian Market -- The Luxury Leadership House where People can Share & Learn -- Conclusion: Principles for Luxury Change Management -- Bibliography -- About the Authors.
    標題: Luxury goods industry. -
    電子資源: http://www.palgraveconnect.com/doifinder/10.1057/9781137270672
    ISBN: 9781137270672 (electronic bk.)
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W9231045 電子資源 11.線上閱覽_V 電子書 EB HD9999.L852 G87 2013 一般使用(Normal) 在架 0
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