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Designing and conducting business su...

Snijkers, Ger, (1963-)

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Designing and conducting business surveys

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Designing and conducting business surveys/ Ger Snijkers, Gustav Haraldsen, Jacqui Jones, Diane K. Willimack.
作者:	Snijkers, Ger,
其他作者:	Haraldsen, Gustav.
出版者:	Hoboken, New Jersey :Wiley, : 2013.,
面頁冊數:	1 online resource (xxvii, 609 p.) :ill.
標題:	Industrial surveys. -
電子資源:	http://onlinelibrary.wiley.com/book/10.1002/9781118447895
ISBN:	9781118447925 (electronic bk.)

Designing and conducting business surveys
Snijkers, Ger,1963-

Designing and conducting business surveys[electronic resource] /Ger Snijkers, Gustav Haraldsen, Jacqui Jones, Diane K. Willimack. - Hoboken, New Jersey :Wiley,2013. - 1 online resource (xxvii, 609 p.) :ill. - Wiley series in survey methodology. - Wiley series in survey methodology..

Includes bibliographical references (p. 545-596) and index.

"Incorporating global research from the field, this book summarizes the current best advice and points out recommended testing and monitoring methods for business surveys. Organized into two sections on Designing and Conducting, it introduces questions that address important conceptual distinctions and covers topics like systematic errors, focus groups, primary and mixed-mode data collection issues, contact strategies, web survey, development and testing methods, data collection instruments, conduct, procedures, administration, and more. It is an ideal book for researchers and data collection methodologists, as well as students"--

ISBN: 9781118447925 (electronic bk.)

LCCN: 2012022969Subjects--Topical Terms:

709714
Industrial surveys.

LC Class. No.: HB137 / .S63 2013

Dewey Class. No.: 338.0072/3

Designing and conducting business surveys
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245 1 0 $a Designing and conducting business surveys $h [electronic resource] / $c Ger Snijkers, Gustav Haraldsen, Jacqui Jones, Diane K. Willimack.
260 1 $a Hoboken, New Jersey : $b Wiley, $c 2013.
300 $a 1 online resource (xxvii, 609 p.) : $b ill.
490 1 $a Wiley series in survey methodology
504 $a Includes bibliographical references (p. 545-596) and index.
520 $a "Incorporating global research from the field, this book summarizes the current best advice and points out recommended testing and monitoring methods for business surveys. Organized into two sections on Designing and Conducting, it introduces questions that address important conceptual distinctions and covers topics like systematic errors, focus groups, primary and mixed-mode data collection issues, contact strategies, web survey, development and testing methods, data collection instruments, conduct, procedures, administration, and more. It is an ideal book for researchers and data collection methodologists, as well as students"-- $c Provided by publisher.
520 $a "This book equips readers with the tools and knowledge needed to create data collection designs for business surveys and carry out these surveys. The author team is comprised of survey researchers working at government agencies across both the United States and Europe, providing a global perspective current methods and newly emerging methodologies. Clearly organized into two sections on designing and conducting, the book treats thekey components of business surveys: sampling, design, data collection, and post-survey procedures"-- $c Provided by publisher.
588 $a Description based on online resource; title from digital title page (viewed on August 22, 2013).
650 0 $a Industrial surveys. $3 709714
700 1 $a Haraldsen, Gustav. $3 2084715
700 1 $a Jones, Jacqui. $3 2084716
700 1 $a Willimak, Diane K. $3 2084717
830 0 $a Wiley series in survey methodology. $3 977212
856 4 0 $u http://onlinelibrary.wiley.com/book/10.1002/9781118447895