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Business trends in the digital era = evolution of theories and applications /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Business trends in the digital era/ by Xiaoming Zhu ... [et al.].
其他題名:	evolution of theories and applications /
其他作者:	Zhu, Xiaoming.
出版者:	Singapore :Springer Singapore : : 2016.,
面頁冊數:	xxviii, 230 p. :ill., digital ;24 cm.
內容註:	Introduction -- 1. Trend 1: Big Data: From Raw Data to Big Data -- 2. Trend 2: Cloud Computing: From Offline Calculation to Cloud Computing -- 3. Trend 3: Platforms: From the One-sided Market to the One-sided + Two-sided Market -- 4. Trend 4: Mobile Internet: From PC-Based Internet to Mobile Internet -- 5. Trend 5: Software-Defined Anything: from Software-Defined Hardware to Software-Defined Anything -- 6. Trend 6: Outsourcing and Crowdsourcing: From Building All-round Capabilities to Outsourcing and Crowdsourcing -- 7. Trend 7: Driven by Demand: From Supply Chain to Demand Chain -- 8. Trend 8: The Long Tail Market: from Economies of Scale to the Long Tail Market -- 9. Trend 9: Digital Finance: From Traditional Finance to Digital and Internet Finance -- 10. Trend 10: The O2O Model: from online/offline to the O2O model -- 11. Seizing Innovation Opportunities -- Conclusion -- Postscript.
Contained By:	Springer eBooks
標題:	Business enterprises - Computer networks. -
電子資源:	http://dx.doi.org/10.1007/978-981-10-1079-8
ISBN:	9789811010798

Business trends in the digital era = evolution of theories and applications /
Business trends in the digital eraevolution of theories and applications /[electronic resource] :by Xiaoming Zhu ... [et al.]. - Singapore :Springer Singapore :2016. - xxviii, 230 p. :ill., digital ;24 cm.

Introduction -- 1. Trend 1: Big Data: From Raw Data to Big Data -- 2. Trend 2: Cloud Computing: From Offline Calculation to Cloud Computing -- 3. Trend 3: Platforms: From the One-sided Market to the One-sided + Two-sided Market -- 4. Trend 4: Mobile Internet: From PC-Based Internet to Mobile Internet -- 5. Trend 5: Software-Defined Anything: from Software-Defined Hardware to Software-Defined Anything -- 6. Trend 6: Outsourcing and Crowdsourcing: From Building All-round Capabilities to Outsourcing and Crowdsourcing -- 7. Trend 7: Driven by Demand: From Supply Chain to Demand Chain -- 8. Trend 8: The Long Tail Market: from Economies of Scale to the Long Tail Market -- 9. Trend 9: Digital Finance: From Traditional Finance to Digital and Internet Finance -- 10. Trend 10: The O2O Model: from online/offline to the O2O model -- 11. Seizing Innovation Opportunities -- Conclusion -- Postscript.

This book introduces 10 mega business trends, ranging from big data to the O2O model. By mining and analyzing mountains of data, the author identifies these 10 emerging trends and goes to great lengths to explain and support his views with up-to-date cases. By incorporating the latest developments, this book allows readers to keep abreast of rapidly advancing digital technologies and business models. In this time of mass entrepreneurship and innovation, acquiring deep insights into business trends and grasping opportunities for innovation give readers (business executives in particular) and their companies a competitive advantage and the potential to become the next success story. The Chinese version of the book has become a hit, with some business schools using it as a textbook for their S&T Innovation and Business Trends programs. It also provides business executives with a practical guide for their investment and operation decisions.

ISBN: 9789811010798

Standard No.: 10.1007/978-981-10-1079-8doiSubjects--Topical Terms:

712469
Business enterprises
--Computer networks.

LC Class. No.: HD30.37 / .Z48 2016

Dewey Class. No.: 658.054678

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520 $a This book introduces 10 mega business trends, ranging from big data to the O2O model. By mining and analyzing mountains of data, the author identifies these 10 emerging trends and goes to great lengths to explain and support his views with up-to-date cases. By incorporating the latest developments, this book allows readers to keep abreast of rapidly advancing digital technologies and business models. In this time of mass entrepreneurship and innovation, acquiring deep insights into business trends and grasping opportunities for innovation give readers (business executives in particular) and their companies a competitive advantage and the potential to become the next success story. The Chinese version of the book has become a hit, with some business schools using it as a textbook for their S&T Innovation and Business Trends programs. It also provides business executives with a practical guide for their investment and operation decisions.
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