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Beyond the business plan : = 10 prin...

Hegarty, Cecilia,

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Beyond the business plan : = 10 principles for new venture explorers /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Beyond the business plan :/ by Simon Bridge, Visiting Professor of Entrepreneurship, University of Ulster and Cecilia Hegarty, Director, PLATO EBR, N. Ireland and Ireland.
其他題名:	10 principles for new venture explorers /
作者:	Bridge, Simon,
其他作者:	Hegarty, Cecilia,
面頁冊數:	1 online resource (xvi, 275 pages)
內容註:	1. The purpose of this book -- 2. Business plans - why are they advocated? -- 3. Are business plans appropriate? -- 4. Business plans are not the only option -- 5. Enterprise and exploration -- 6. A guide for explorers? -- 7. The starting point: understanding how to explore -- 8. Principle 1 : An enterprise is a means not an end -- 9. Principle 2 : Don't commit more than you can afford to lose -- 10. Principle 3 : Start from where you are -- 11. Principle 4 : Carry out reality checks and make appropriate plans -- 12. Principle 5 : The only reliable test is a real one -- 13. Principle 6 : Get started and get some momentum -- 14. Principle 7 : Accept uncertainty -- 15. Principle 8 : Look for opportunities -- 16. Principle 9 : Build and use social capital -- 17. Principle 10 : Acquire the relevant skills -- 18. Following the Principles -- 19. Striking a balance -- 20. Comparing approaches -- 21. Some reflections and implications -- 22. Postscript : The relevance of exploring.
標題:	Business planning. -
電子資源:	http://link.springer.com/10.1057/9781137332875
ISBN:	1137332875 (electronic bk.)

Beyond the business plan : = 10 principles for new venture explorers /
Bridge, Simon,

Beyond the business plan :10 principles for new venture explorers /by Simon Bridge, Visiting Professor of Entrepreneurship, University of Ulster and Cecilia Hegarty, Director, PLATO EBR, N. Ireland and Ireland. - 1 online resource (xvi, 275 pages)

Includes bibliographical references and index.

1. The purpose of this book -- 2. Business plans - why are they advocated? -- 3. Are business plans appropriate? -- 4. Business plans are not the only option -- 5. Enterprise and exploration -- 6. A guide for explorers? -- 7. The starting point: understanding how to explore -- 8. Principle 1 : An enterprise is a means not an end -- 9. Principle 2 : Don't commit more than you can afford to lose -- 10. Principle 3 : Start from where you are -- 11. Principle 4 : Carry out reality checks and make appropriate plans -- 12. Principle 5 : The only reliable test is a real one -- 13. Principle 6 : Get started and get some momentum -- 14. Principle 7 : Accept uncertainty -- 15. Principle 8 : Look for opportunities -- 16. Principle 9 : Build and use social capital -- 17. Principle 10 : Acquire the relevant skills -- 18. Following the Principles -- 19. Striking a balance -- 20. Comparing approaches -- 21. Some reflections and implications -- 22. Postscript : The relevance of exploring.

"A new way of approaching start-ups which encourages a more flexible plan that allows for uncertainty and change Business plans do not allow for the unexpected. Often written at the outset of a new business proposal, there is little room for change or learning from experience once the venture is underway. Beyond the Business Plan provides 10 new principles for starting a new business venture which guarantee the flexibility to face any uncertainties. These principles can be used as an alternative to a traditional business plan or even alongside one allowing it to adapt when needed. This book does not dictate how to run a business but provides the insight needed to overcome unforeseen obstacles, to adapt, grow, and change as necessary. This fresh approach teaches how to be responsive to uncertainty and demonstrates that flexible development can navigate the changing world economy better than any business plan. "--

ISBN: 1137332875 (electronic bk.)

Source: 671192Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:

602297
Business planning.
Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HD62.5 / .B745 2013

Dewey Class. No.: 658.1/1

Beyond the business plan : = 10 principles for new venture explorers /
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