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Advertising campaign planning : = de...

Avery, Jim, (1947-)

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Advertising campaign planning : = developing an advertising-based marketing plan /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Advertising campaign planning :/ [Jim Avery].
其他題名:	developing an advertising-based marketing plan /
作者:	Avery, Jim,
出版者:	Chicago :Copy Workshop, : 2000.,
面頁冊數:	264 p. :ill. ;24 cm.
標題:	Advertising campaigns - Planning. -
ISBN:	188722906X (pbk.) :

Advertising campaign planning : = developing an advertising-based marketing plan /
Avery, Jim,1947-

Advertising campaign planning :developing an advertising-based marketing plan /[Jim Avery]. - 3rd ed. - Chicago :Copy Workshop,2000. - 264 p. :ill. ;24 cm.

ISBN: 188722906X (pbk.) :US26.95

LCCN: 00266880Subjects--Topical Terms:

735889
Advertising campaigns
--Planning.

LC Class. No.: HF5837 / .A93 2000

Dewey Class. No.: 659.1/13

Advertising campaign planning : = developing an advertising-based marketing plan /
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650 $a Advertising media planning. $3 605923
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