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The advertising and consumer culture...

Turow, Joseph.

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The advertising and consumer culture reader /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	The advertising and consumer culture reader // edited by Joseph Turow and Matthew P. McAllister.
其他作者:	Turow, Joseph.
出版者:	New York :Routledge, : 2009.,
面頁冊數:	xi, 443 p. :ill. ;26 cm.
標題:	Advertising - Social aspects. -
ISBN:	9780415963299 (hbk.)

The advertising and consumer culture reader /
The advertising and consumer culture reader /edited by Joseph Turow and Matthew P. McAllister. - New York :Routledge,2009. - xi, 443 p. :ill. ;26 cm.

Includes bibliographical references and index.

Thinking critically about advertising and consumer culture /Joseph TurowGeneral introduction:

ISBN: 9780415963299 (hbk.)

LCCN: 2008048806Subjects--Topical Terms:

577310
Advertising
--Social aspects.

LC Class. No.: HF5821 / .A284 2009

Dewey Class. No.: 306.3

The advertising and consumer culture reader /
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300 $a xi, 443 p. : $b ill. ; $c 26 cm.
504 $a Includes bibliographical references and index.
505 0 0 $g General introduction: $t Thinking critically about advertising and consumer culture / $r Joseph Turow $g and $r Matthew P. McAllister -- $g Pt. 1: $t The rise of commercial and consumer culture. $t Advertising : the magic system / $r Raymond Williams ; $t The alien past : consumer culture in historical perspective / $r Susan Strasser ; $t "Educate the public!" / $r Stuart Ewen -- $g Pt. 2: $t The political economy of advertising. $t Televised consumption : women, advertisers and the early daytime television industry / $r Inger L. Stole ; $t Dr. Brandreth has gone to Harvard / $r Ben H. Bagdikian ; $t Economic censorship and free speech : the circle of communication between advertisers, media, and consumers / $r Jef I. Richards and John H. Murphy, II ; $t The commodity flow of U.S. children's television / $r Matthew P. McAllister and J. Matt Giglio -- $g Pt. 3: $t Creating advertising. $t Encoding advertisements : the creative perspective / $r Aidan Kelly, Katrina Lawlor, and Stephanie O'Donahoe ; $t Nightmare on Madison Avenue : media fragmentation, recession, fed-up clients, TiVo : it's all trouble, and the ad business is caught up in the wake / $r Devin Leonard ; $t The outline of Philip Morris : advertising tobacco to gay men / $r Elizabeth A. Smith and Ruth E. Malone -- $g Pt. 4: $t Ads and globalization. $t Gender and advertisements : the rhetoric of globalisation / $r Maitrayee Chaudhuri ; $t The construction of beauty : a cross-cultural analysis of women's magazine advertising / $r Katherine Frith, Ping Shaw, and Hong Cheng ; $t "Just do it," but not on my planet / $r Robert Goldman and Stephen Papson -- $g Pt. 5: $t Ads and cultural meaning. $t Reflections and reviews : an English teacher looks at branding / $r James B. Twitchell ; $t Advertising as capitalist realism / $r Michael Schudson ; $t The spectacular consumption of "true" African American culture : "whassup" with the Budweiser guys? / $r Eric King Watts and Mark P. Orbe ; $t Flabless is fabulous : how Latina and Anglo women read and incorporate the excessively thin body ideal into everyday experience / $r J. Robyn Goodman -- $g Pt. 6: $t Ads and politics. $t Selling democracy : consumer culture and citizenship in the wake of September 11 / $r Greg Dickinson ; $t Political advertising in US presidential campaigns : messages, targeting, and effects / $r Bruce W. Hardy ; $t Campaign USA : with the internet comes a new political "clickocracy" / $r Jose Antonio Vargas -- $g Pt. 7: $t Advertising and the active citizen. $t A new consumerism, 1960-1980 / $r Gary Cross ; $t Pranking rhetoric : "culture jamming" as media activism / $r Christine Harold ; $t Local foreign policy : students and communities join the fray / $r Naomi Klein -- $g Pt. 8: $t Ads and the future. $t The work of being watched : interactive media and the exploitation of self-disclosure / $r Mark Andrejevic ; $t Advertisers and audience autonomy at the end of television / $r Joseph Turow ; $t Every nook and cranny : the dangerous spread of commercialized culture / $r Gary Ruskin and Juliet Schor ; $t Advertising at the edge of the apocolypse / $r Sut Jhally.
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700 1 # $a Turow, Joseph. $3 781538
700 1 # $a McAllister, Matthew P. $3 619303