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The CLIA guide to the cruise industry /

Mancini, Marc, (1946-)

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The CLIA guide to the cruise industry /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	The CLIA guide to the cruise industry // Marc Mancini.
其他題名:	Guide to the cruise industry
作者:	Mancini, Marc,
出版者:	Clifton Park, NY :Delmar Pub, : c2011.,
面頁冊數:	xi, 242 p. :col. ill. ;28 cm.
內容註:	Who cruises and why -- The anatomy of a cruise ship -- The cruise experience -- Who's who in cruising -- The pre-, post-, and off-ship cruise experience -- The geography of cruising -- Profiling the lines -- Selling cruises -- Cruise marketing, groups, and incentives.
標題:	Cruise lines - Study and teaching. -
ISBN:	9781111130893 (pbk.) :

The CLIA guide to the cruise industry /
Mancini, Marc,1946-

The CLIA guide to the cruise industry /Guide to the cruise industryMarc Mancini. - Clifton Park, NY :Delmar Pub,c2011. - xi, 242 p. :col. ill. ;28 cm.

Includes bibliographic references (p. 192-194) and index.

Who cruises and why -- The anatomy of a cruise ship -- The cruise experience -- Who's who in cruising -- The pre-, post-, and off-ship cruise experience -- The geography of cruising -- Profiling the lines -- Selling cruises -- Cruise marketing, groups, and incentives.

This textbook is designed to support CLIA's certification program.

ISBN: 9781111130893 (pbk.) :US67.95

LCCN: 2010924623Subjects--Topical Terms:

1314464
Cruise lines
--Study and teaching.

LC Class. No.: G550 / .M36 2011

Dewey Class. No.: 338.4791045

The CLIA guide to the cruise industry /
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504 $a Includes bibliographic references (p. 192-194) and index.
505 0 $a Who cruises and why -- The anatomy of a cruise ship -- The cruise experience -- Who's who in cruising -- The pre-, post-, and off-ship cruise experience -- The geography of cruising -- Profiling the lines -- Selling cruises -- Cruise marketing, groups, and incentives.
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650 0 $a Cruise lines $v Textbooks. $3 1314465
650 0 $a Ocean travel $x Study and teaching. $3 1314466
650 0 $a Tourism $x Marketing $x Study and teaching. $3 624980
710 2 $a Cruise Lines International Association. $3 1314463