Effective sales force automation and...
Agnihotri, Raj S.

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  • Effective sales force automation and customer relationship management : = a focus on selection and implementation /
  • Record Type: Language materials, printed : Monograph/item
    Title/Author: Effective sales force automation and customer relationship management :/ Raj Agnihotri, Adam A. Rapp.
    Reminder of title: a focus on selection and implementation /
    Author: Agnihotri, Raj S.
    other author: Rapp, Adam A.
    Published: New York, N.Y. :Business Expert Press, : 2010.,
    Description: 113 p. :ill. ;23 cm.
    [NT 15003449]: Introduction -- 1. Defining technology -- 2. Technology application versus business strategy -- 3. The role of the customer in technology and strategy implementations -- 4. Selection decision process and research -- 5. System planning and designing -- 6. Implementation of designed systems -- 7. Achieving full integration for maximum performance -- 8. Technology assessment, maintenance, and adaptation -- Notes -- References -- Index.
    Subject: Selling - Data processing. -
    ISBN: 9781606491270 (pbk.) :
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W0177200 六樓西文書區HC-Z(6F Western Language Books) 01.外借(書)_YB 一般圖書 HF5438.35 A353 2010 一般使用(Normal) 在架 0
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