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Developing winning brand strategies /

~

Finskud, Lars.

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Developing winning brand strategies /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Developing winning brand strategies // Lars Finskud.
Author:	Finskud, Lars.
Published:	New York, N.Y. :Business Expert Press, : 2009.,
Description:	104 p. :ill. ;23 cm.
Subject:	Advertising - Brand name products. -
ISBN:	9781606490433 (pbk.) :

Developing winning brand strategies /
Finskud, Lars.

Developing winning brand strategies /Lars Finskud. - New York, N.Y. :Business Expert Press,2009. - 104 p. :ill. ;23 cm. - Marketing strategy collection,2150-9654.

Includes bibliographical references (p. [99]) and index.

ISBN: 9781606490433 (pbk.) :NT1049.00Subjects--Topical Terms:

597174
Advertising
--Brand name products.

LC Class. No.: HF5415.3 / .F56 2009

Dewey Class. No.: 658.4012

Developing winning brand strategies /
LDR:00746cam a2200229 a 4500 001 982274
003 OCoLC
005 20091117121835.0
008 111125s2009 nyua b 001 0 eng d
020 $a 9781606490433 (pbk.) : $c NT1049.00
020 $a 1606490435 (pbk.)
020 $a 9781606490440 (electronic bk.)
020 $a 1606490443 (electronic bk.)
035 $a (OCoLC)430286594
035 $a IB-BW-100-02.03
040 $a YDXCP $c YDXCP $d KUK
050 # 4 $a HF5415.3 $b .F56 2009
082 0 4 $a 658.4012 $2 22
100 1 $a Finskud, Lars. $3 1307045
245 1 0 $a Developing winning brand strategies / $c Lars Finskud.
260 # $a New York, N.Y. : $b Business Expert Press, $c 2009.
300 $a 104 p. : $b ill. ; $c 23 cm.
490 1 0 $a Marketing strategy collection, $x 2150-9654
504 $a Includes bibliographical references (p. [99]) and index.
650 # 0 $a Advertising $x Brand name products. $3 597174
650 # 0 $a Branding (Marketing) $3 625366
650 # 0 $a Consumers' preferences. $3 648978

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六樓西文書區HC-Z(6F Western Language Books)

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HF5415.3 F56 2009

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