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A framework for marketing management /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
A framework for marketing management // Philip Kotler, Kevin Lane Keller.
Author:
Kotler, Philip.
other author:
Keller, Kevin Lane,
Published:
Harlow :Pearson Education, : c2012.,
Description:
358 p. :ill. ;23 cm.
Subject:
Marketing - Management. -
ISBN:
9780273752516 (pbk.) :
A framework for marketing management /
Kotler, Philip.
A framework for marketing management /
Philip Kotler, Kevin Lane Keller. - 5th ed., International ed. ed. - Harlow :Pearson Education,c2012. - 358 p. :ill. ;23 cm.
Includes bibliographical references and indexes.
ISBN: 9780273752516 (pbk.) :NT1120Subjects--Topical Terms:
559161
Marketing
--Management.
LC Class. No.: HF5415.13 / .K636 2012
Dewey Class. No.: 658.8
A framework for marketing management /
LDR
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982177
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OCoLC
005
20110713075044.0
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9780273752516 (pbk.) :
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(OCoLC)722706491
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Kotler, Philip.
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A framework for marketing management /
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Philip Kotler, Kevin Lane Keller.
250
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5th ed., International ed. ed.
260
#
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Harlow :
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Pearson Education,
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c2012.
300
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358 p. :
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ill. ;
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23 cm.
504
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Includes bibliographical references and indexes.
650
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Marketing
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Management.
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559161
650
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Marketing
$x
Management
$3
721495
650
# 0
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Marketing
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Management
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Computer simulation.
$3
1307704
700
1 #
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Keller, Kevin Lane,
$d
1956-
$3
961994
based on 0 review(s)
Location:
ALL
六樓西文書區HC-Z(6F Western Language Books)
Year:
Volume Number:
Items
1 records • Pages 1 •
1
Inventory Number
Location Name
Item Class
Material type
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No. of reservations
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Attachments
W0177097
六樓西文書區HC-Z(6F Western Language Books)
01.外借(書)_YB
一般圖書
HF5415.13 K636 2012
一般使用(Normal)
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1 records • Pages 1 •
1
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