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Online posting anxiety and its influ...

Liu, Xun.

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Online posting anxiety and its influence on blogging: Comparing the U.S. and China.

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Online posting anxiety and its influence on blogging: Comparing the U.S. and China./
Author:	Liu, Xun.
Description:	150 p.
Notes:	Adviser: Robert LaRose.
Contained By:	Dissertation Abstracts International69-04A.
Subject:	Mass Communications. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3312711
ISBN:	9780549617327

Online posting anxiety and its influence on blogging: Comparing the U.S. and China.
Liu, Xun.

Online posting anxiety and its influence on blogging: Comparing the U.S. and China. - 150 p.

Adviser: Robert LaRose.

Thesis (Ph.D.)--Michigan State University, 2008.

In summary, the structural model demonstrated the process through which various social cognitive variables contribute to online posting anxiety and blog maintenance intentions in two cultures.

ISBN: 9780549617327Subjects--Topical Terms:

1017395
Mass Communications.

Online posting anxiety and its influence on blogging: Comparing the U.S. and China.
LDR:03640nam 2200313 a 45 001 955908
005 20110623
008 110624s2008 ||||||||||||||||| ||eng d
020 $a 9780549617327
035 $a (UMI)AAI3312711
035 $a AAI3312711
040 $a UMI $c UMI
100 1 $a Liu, Xun. $3 1254188
245 1 0 $a Online posting anxiety and its influence on blogging: Comparing the U.S. and China.
300 $a 150 p.
500 $a Adviser: Robert LaRose.
500 $a Source: Dissertation Abstracts International, Volume: 69-04, Section: A, page: 1201.
502 $a Thesis (Ph.D.)--Michigan State University, 2008.
520 $a In summary, the structural model demonstrated the process through which various social cognitive variables contribute to online posting anxiety and blog maintenance intentions in two cultures.
520 $a Through a social cognitive theoretical orientation, this study aims to identify and illustrate processes and elements central to blog maintenance intentions. A structural model has been proposed to explain American and Chinese bloggers' blog maintenance intentions. The structural model is based on the assumptions that cognitive factors (blogging self-efficacy, positive outcome expectations for blogging, and negative outcome expectations for blogging), online posting anxiety, and general anxiety tendencies (writing anxiety and social anxiety) affect one another and therefore help in predicting blog maintenance intentions. The original contribution of this dissertation research is in the application of social cognitive explanations of anxiety to the realm of computer-mediated communication.
520 $a A combination of qualitative and quantitative research methodology was employed to test the structural model. Three studies were conducted. In study 1, in-depth interviews were used to examine the nature of blogging among American and Chinese bloggers. In particular, four new concepts are introduced---(a) blogging self-efficacy, (b) positive outcome expectations for blogging, (c) negative outcome expectations for blogging and (d) online posting anxiety. Ten American bloggers and 16 Chinese bloggers were interviewed online about their beliefs pertaining to these four concepts.
520 $a Study 2 applied a pre-test and post-test survey design to investigate the reliabilities and validities of the newly developed measures. A snowball sampling method was used to recruit bloggers in America and China. Eighty-seven American bloggers and 70 Chinese bloggers participated in the pre-test online survey. Among these, 58 American and 53 Chinese bloggers completed the post-test online survey after two weeks. A psychometric analysis was also conducted. Two reliability measures namely the Cronbach's coefficient a and test-retest reliability were calculated. The content validity, criterion-related validity, and construct validity were examined. The results showed that these new scales demonstrated acceptable reliability and validity measures.
520 $a The purpose of the main study was to test the proposed 16 hypotheses. One hundred and forty-five American and 178 Chinese bloggers were recruited through a purposive sampling method. Structural equation modeling technique was employed to test the proposed model and four alternative models. The model with blog maintenance intentions as the dependent variable showed the best fit.
590 $a School code: 0128.
650 4 $a Mass Communications. $3 1017395
690 $a 0708
710 2 $a Michigan State University. $3 676168
773 0 $t Dissertation Abstracts International $g 69-04A.
790 $a 0128
790 1 0 $a LaRose, Robert, $e advisor
791 $a Ph.D.
792 $a 2008
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3312711