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Marketing for cultural organisations...

Kolb, Bonita M.

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Marketing for cultural organisations : = new strategies for attracting audiences to classical music, dance, museums, theatre & opera /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing for cultural organisations :/ Bonita M. Kolb.
Reminder of title:	new strategies for attracting audiences to classical music, dance, museums, theatre & opera /
Author:	Kolb, Bonita M.
Published:	Hampshire, UK :South-Western Cengage Learning, : c2005.,
Description:	x, 233 p. :ill. ;25 cm.
Subject:	Arts - Marketing. -
ISBN:	9781844802135 (pbk.) :

Marketing for cultural organisations : = new strategies for attracting audiences to classical music, dance, museums, theatre & opera /
Kolb, Bonita M.

Marketing for cultural organisations :new strategies for attracting audiences to classical music, dance, museums, theatre & opera /Bonita M. Kolb. - 2nd ed. - Hampshire, UK :South-Western Cengage Learning,c2005. - x, 233 p. :ill. ;25 cm.

Includes bibliographical references and index.

ISBN: 9781844802135 (pbk.) :US58.99Subjects--Topical Terms:

743287
Arts
--Marketing.

Marketing for cultural organisations : = new strategies for attracting audiences to classical music, dance, museums, theatre & opera /
LDR:00570nam 2200145 a 4500 001 951724
005 19990613205456.0
008 110616s2005 enka b 001 0 eng d
020 $a 9781844802135 (pbk.) : $c US58.99
035 $a PA-BW-100-03
090 $a NX/634/.K81/2005//////W0138292
100 1 $a Kolb, Bonita M. $3 784276
245 1 0 $a Marketing for cultural organisations : $b new strategies for attracting audiences to classical music, dance, museums, theatre & opera / $c Bonita M. Kolb.
250 $a 2nd ed.
260 # $a Hampshire, UK : $b South-Western Cengage Learning, $c c2005.
300 $a x, 233 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references and index.
650 # 0 $a Arts $x Marketing. $3 743287