Language:
English
繁體中文
Help
回圖書館首頁
手機版館藏查詢
Login
Back
Switch To:
Labeled
|
MARC Mode
|
ISBD
Electronic commerce education: An a...
~
Burkey, Julie Layne.
Linked to FindBook
Google Book
Amazon
博客來
Electronic commerce education: An analysis of practitioner and academic perceptions of essential skills and knowledge.
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Electronic commerce education: An analysis of practitioner and academic perceptions of essential skills and knowledge./
Author:
Burkey, Julie Layne.
Description:
236 p.
Notes:
Adviser: Prosper Bernard.
Contained By:
Dissertation Abstracts International63-02A.
Subject:
Business Administration, Management. -
Online resource:
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3042402
ISBN:
0493561153
Electronic commerce education: An analysis of practitioner and academic perceptions of essential skills and knowledge.
Burkey, Julie Layne.
Electronic commerce education: An analysis of practitioner and academic perceptions of essential skills and knowledge.
- 236 p.
Adviser: Prosper Bernard.
Thesis (D.B.A.)--University of Sarasota, 2002.
Business colleges and universities have introduced electronic commerce (EC) programs at unprecedented rates. Concern has arisen regarding the content quality of such programs. This multimethod study attempted to explore the status of EC business education in the United States. Practitioner and academician preferences were identified and compared for two variables, program and curriculum content.
ISBN: 0493561153Subjects--Topical Terms:
626628
Business Administration, Management.
Electronic commerce education: An analysis of practitioner and academic perceptions of essential skills and knowledge.
LDR
:03275nam 2200313 a 45
001
934902
005
20110509
008
110509s2002 eng d
020
$a
0493561153
035
$a
(UnM)AAI3042402
035
$a
AAI3042402
040
$a
UnM
$c
UnM
100
1
$a
Burkey, Julie Layne.
$3
1258597
245
1 0
$a
Electronic commerce education: An analysis of practitioner and academic perceptions of essential skills and knowledge.
300
$a
236 p.
500
$a
Adviser: Prosper Bernard.
500
$a
Source: Dissertation Abstracts International, Volume: 63-02, Section: A, page: 0471.
502
$a
Thesis (D.B.A.)--University of Sarasota, 2002.
520
$a
Business colleges and universities have introduced electronic commerce (EC) programs at unprecedented rates. Concern has arisen regarding the content quality of such programs. This multimethod study attempted to explore the status of EC business education in the United States. Practitioner and academician preferences were identified and compared for two variables, program and curriculum content.
520
$a
A Delphi panel of 30 “experts” was surveyed through a series of three questionnaires. The first generated a list of essential skill and knowledge elements that should be included in EC programs. The remaining rounds asked respondents to rate program and content variables on a five-point Likert-like scale. Group mean (level of importance/appropriateness) and standard deviation (level of group agreement) were determined for each item Items were then ranked per means. Graduate degree programs, specifically M.B.A. programs, were preferred in traditional business fields with concentrations in EC. Content preferences tended to focus on EC specific elements and tended to be information technology related.
520
$a
Fifty-one EC business programs offered by a sample of 100 AACSB-accredited colleges and universities were studied through content analysis. Most were graduate degree programs specifically in EC. Most were M.B.A. programs. Content preferences, based on frequency counts, tended to be for non-EC specific elements. Required courses tended to focus on management related topics while elective courses tended to focus on information technology topics.
520
$a
Descriptive analysis was used to compare and contrast practitioner and academician preferences. Both believed graduate degree programs, specifically M.B.A. programs, were most appropriate. There was disagreement regarding preferred program titles. Disagreement was most pronounced for the content variable. Of the skill and knowledge elements that practitioners rated “Important,” only 15 percent were included in the EC business programs. M.B.A. programs were found to provide the greatest coverage of the “Important” elements, however, this depended on the elective courses selected. Overall, the differences outweigh the similarities, indicating that a perception gap exists between the two stakeholder groups.
590
$a
School code: 0588.
650
4
$a
Business Administration, Management.
$3
626628
650
4
$a
Education, Business.
$3
1017515
690
$a
0454
690
$a
0688
710
2 0
$a
University of Sarasota.
$3
1250315
773
0
$t
Dissertation Abstracts International
$g
63-02A.
790
$a
0588
790
1 0
$a
Bernard, Prosper,
$e
advisor
791
$a
D.B.A.
792
$a
2002
856
4 0
$u
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3042402
based on 0 review(s)
Location:
ALL
電子資源
Year:
Volume Number:
Items
1 records • Pages 1 •
1
Inventory Number
Location Name
Item Class
Material type
Call number
Usage Class
Loan Status
No. of reservations
Opac note
Attachments
W9105499
電子資源
11.線上閱覽_V
電子書
EB W9105499
一般使用(Normal)
On shelf
0
1 records • Pages 1 •
1
Multimedia
Reviews
Add a review
and share your thoughts with other readers
Export
pickup library
Processing
...
Change password
Login