Social media marketing = game theory...
Anderson, Eric.

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  • Social media marketing = game theory and the emergence of collaboration /
  • Record Type: Language materials, printed : Monograph/item
    Title/Author: Social media marketing/ by Eric Anderson.
    Reminder of title: game theory and the emergence of collaboration /
    Author: Anderson, Eric.
    Published: Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg, : 2010.,
    Description: x, 188 p. :ill., digital ;24 cm.
    Contained By: Springer eBooks
    Subject: Customer relations. -
    Online resource: http://dx.doi.org/10.1007/978-3-642-13299-5
    ISBN: 9783642132988 (paper)
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