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Media economics : = understanding ma...

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Albarran, Alan B.

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Media economics : = understanding markets, industries and concepts /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Media economics :/ Alan B. Albarran.
Reminder of title:	understanding markets, industries and concepts /
Author:	Albarran, Alan B.
Published:	Ames, Iowa :Iowa State University Press, : c2002.,
Description:	ix, 229 p. :ill. ;23 cm.
Subject:	Mass media - Economic aspects. -
ISBN:	081382124X (pbk.) :

Media economics : = understanding markets, industries and concepts /
Albarran, Alan B.

Media economics :understanding markets, industries and concepts /Alan B. Albarran. - 2nd ed. - Ames, Iowa :Iowa State University Press,c2002. - ix, 229 p. :ill. ;23 cm.

Includes bibliographical references and index.

ISBN: 081382124X (pbk.) :US52.99

LCCN: 2001005802Subjects--Topical Terms:

586710
Mass media
--Economic aspects.

LC Class. No.: P96.E25 / A48 2002

Dewey Class. No.: 338.4/730223

Media economics : = understanding markets, industries and concepts /
LDR:00649cam 2200205 a 4500 001 877576
005 20100902123915.0
008 011102s2002 iaua bi s001 0 eng
010 $a 2001005802
020 $a 081382124X (pbk.) : $c US52.99
035 $a ia99w02032
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a P96.E25 $b A48 2002
082 0 0 $a 338.4/730223 $2 21
090 $a P/96/.E25/.A48/2002//////W0137113
100 1 $a Albarran, Alan B. $3 608663
245 1 0 $a Media economics : $b understanding markets, industries and concepts / $c Alan B. Albarran.
250 $a 2nd ed.
260 $a Ames, Iowa : $c c2002. $b Iowa State University Press,
300 $a ix, 229 p. : $b ill. ; $c 23 cm.
504 $a Includes bibliographical references and index.
650 0 $a Mass media $x Economic aspects. $3 586710

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W0137113

六樓西文書區HC-Z(6F Western Language Books)

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P96.E25 A48 2002

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