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Cause related marketing : = who care...

~

Adkins, Sue.

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Cause related marketing : = who cares wins /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Cause related marketing :/ Sue Adkins.
其他題名:	who cares wins /
作者:	Adkins, Sue.
出版者:	Oxford :Butterworth-Heinemann, : 1999.,
面頁冊數:	xx, 307 p. :ill. ;24 cm.
標題:	Marketing - Management. -
電子資源:	http://www.loc.gov/catdir/toc/els031/00698235.html
電子資源:	http://www.loc.gov/catdir/description/els031/00698235.html
ISBN:	0750644818 (pbk.) :

Cause related marketing : = who cares wins /
Adkins, Sue.

Cause related marketing :who cares wins /Sue Adkins. - Oxford :Butterworth-Heinemann,1999. - xx, 307 p. :ill. ;24 cm.

Includes bibliographical references and index.

ISBN: 0750644818 (pbk.) :US50.95

LCCN: 00698235

Nat. Bib. No.: GB99-X1748Subjects--Topical Terms:

559161
Marketing
--Management.

LC Class. No.: HF5414 / .A35 1999

Dewey Class. No.: 658.8

Cause related marketing : = who cares wins /
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245 1 0 $a Cause related marketing : $b who cares wins / $c Sue Adkins.
260 $a Oxford : $c 1999. $b Butterworth-Heinemann,
300 $a xx, 307 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
650 0 $a Marketing $x Management. $3 559161
650 0 $a Social marketing. $3 669978
856 4 1 $3 Table of contents $u http://www.loc.gov/catdir/toc/els031/00698235.html
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/description/els031/00698235.html

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