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Modern competitive analysis /
~
Oster, Sharon M.
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Modern competitive analysis /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Modern competitive analysis // Sharon M. Oster.
Author:
Oster, Sharon M.
Published:
New York :Oxford University Press, : 1999.,
Description:
x, 434 p. :ill. ;25 cm.
[NT 15003449]:
Introduction and overview -- Efficient markets -- Industry analysis -- Understanding the impediments to entry -- Groups within industries -- Competing in global markets -- Competing for advantage -- Organizational goals: politics and power in the organization -- Organizational structure and strategic planning -- Corporate diversificatin -- Vertical linkages -- Mergers, acquisitions, and strategic alliances -- Understanding rivalry: game theory -- Product positioning and strategic marketing -- Competitive pricing -- Competitive research and development and innovation -- Regulatory issues in strategic planning -- The strategic planning process.
Subject:
Competition. -
Online resource:
http://www.loc.gov/catdir/enhancements/fy0605/98038221-d.html
Online resource:
http://www.loc.gov/catdir/enhancements/fy0605/98038221-t.html
ISBN:
019511941X (alk. paper) :
Modern competitive analysis /
Oster, Sharon M.
Modern competitive analysis /
Sharon M. Oster. - 3rd ed. - New York :Oxford University Press,1999. - x, 434 p. :ill. ;25 cm.
Includes bibliographical references (p. 375-409) and index.
Introduction and overview -- Efficient markets -- Industry analysis -- Understanding the impediments to entry -- Groups within industries -- Competing in global markets -- Competing for advantage -- Organizational goals: politics and power in the organization -- Organizational structure and strategic planning -- Corporate diversificatin -- Vertical linkages -- Mergers, acquisitions, and strategic alliances -- Understanding rivalry: game theory -- Product positioning and strategic marketing -- Competitive pricing -- Competitive research and development and innovation -- Regulatory issues in strategic planning -- The strategic planning process.
ISBN: 019511941X (alk. paper) :US89.95
LCCN: 98038221
Nat. Bib. No.: GB99-47287Subjects--Topical Terms:
537031
Competition.
LC Class. No.: HD41 / .O85 1999
Dewey Class. No.: 338.6/048
Modern competitive analysis /
LDR
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798904
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OCoLC
005
20050903160226.0
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090903s1999 nyua b 001 0 eng
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019511941X (alk. paper) :
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US89.95
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9780195119411 (alk. paper)
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(OCoLC)39627605
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BM98T03016
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HD41
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.O85 1999
082
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338.6/048
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21
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85.10
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bcl
100
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Oster, Sharon M.
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651709
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Modern competitive analysis /
$c
Sharon M. Oster.
250
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3rd ed.
260
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New York :
$c
1999.
$b
Oxford University Press,
300
$a
x, 434 p. :
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ill. ;
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25 cm.
504
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Includes bibliographical references (p. 375-409) and index.
505
0
$a
Introduction and overview -- Efficient markets -- Industry analysis -- Understanding the impediments to entry -- Groups within industries -- Competing in global markets -- Competing for advantage -- Organizational goals: politics and power in the organization -- Organizational structure and strategic planning -- Corporate diversificatin -- Vertical linkages -- Mergers, acquisitions, and strategic alliances -- Understanding rivalry: game theory -- Product positioning and strategic marketing -- Competitive pricing -- Competitive research and development and innovation -- Regulatory issues in strategic planning -- The strategic planning process.
650
0
$a
Competition.
$3
537031
650
0
$a
Strategic planning.
$3
528149
856
4 2
$3
Publisher description
$u
http://www.loc.gov/catdir/enhancements/fy0605/98038221-d.html
856
4 1
$3
Table of contents only
$u
http://www.loc.gov/catdir/enhancements/fy0605/98038221-t.html
based on 0 review(s)
Location:
ALL
六樓西文書區HC-Z(6F Western Language Books)
Year:
Volume Number:
Items
1 records • Pages 1 •
1
Inventory Number
Location Name
Item Class
Material type
Call number
Usage Class
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No. of reservations
Opac note
Attachments
W0063674
六樓西文書區HC-Z(6F Western Language Books)
01.外借(書)_YB
一般圖書
HD41 O85 1999
一般使用(Normal)
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0
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1 records • Pages 1 •
1
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