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Modern competitive analysis /

Oster, Sharon M.

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Modern competitive analysis /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Modern competitive analysis // Sharon M. Oster.
作者:	Oster, Sharon M.
出版者:	New York :Oxford University Press, : 1999.,
面頁冊數:	x, 434 p. :ill. ;25 cm.
內容註:	Introduction and overview -- Efficient markets -- Industry analysis -- Understanding the impediments to entry -- Groups within industries -- Competing in global markets -- Competing for advantage -- Organizational goals: politics and power in the organization -- Organizational structure and strategic planning -- Corporate diversificatin -- Vertical linkages -- Mergers, acquisitions, and strategic alliances -- Understanding rivalry: game theory -- Product positioning and strategic marketing -- Competitive pricing -- Competitive research and development and innovation -- Regulatory issues in strategic planning -- The strategic planning process.
標題:	Competition. -
電子資源:	http://www.loc.gov/catdir/enhancements/fy0605/98038221-d.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0605/98038221-t.html
ISBN:	019511941X (alk. paper) :

Modern competitive analysis /
Oster, Sharon M.

Modern competitive analysis /Sharon M. Oster. - 3rd ed. - New York :Oxford University Press,1999. - x, 434 p. :ill. ;25 cm.

Includes bibliographical references (p. 375-409) and index.

Introduction and overview -- Efficient markets -- Industry analysis -- Understanding the impediments to entry -- Groups within industries -- Competing in global markets -- Competing for advantage -- Organizational goals: politics and power in the organization -- Organizational structure and strategic planning -- Corporate diversificatin -- Vertical linkages -- Mergers, acquisitions, and strategic alliances -- Understanding rivalry: game theory -- Product positioning and strategic marketing -- Competitive pricing -- Competitive research and development and innovation -- Regulatory issues in strategic planning -- The strategic planning process.

ISBN: 019511941X (alk. paper) :US89.95

LCCN: 98038221

Nat. Bib. No.: GB99-47287Subjects--Topical Terms:

537031
Competition.

LC Class. No.: HD41 / .O85 1999

Dewey Class. No.: 338.6/048

Modern competitive analysis /
LDR:01609cam 2200277 a 45 001 798904
003 OCoLC
005 20050903160226.0
008 090903s1999 nyua b 001 0 eng
010 $a 98038221
015 $a GB99-47287
020 $a 019511941X (alk. paper) : $c US89.95
020 $a 9780195119411 (alk. paper)
035 $a (OCoLC)39627605
035 $a BM98T03016
040 $a DLC $c DLC $d UKM $d LVB $d XDM $d PL# $d BAKER $d NLGGC $d BTCTA $d YDXCP
050 0 0 $a HD41 $b .O85 1999
082 0 0 $a 338.6/048 $2 21
084 $a 85.10 $2 bcl
100 1 $a Oster, Sharon M. $3 651709
245 1 0 $a Modern competitive analysis / $c Sharon M. Oster.
250 $a 3rd ed.
260 $a New York : $c 1999. $b Oxford University Press,
300 $a x, 434 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references (p. 375-409) and index.
505 0 $a Introduction and overview -- Efficient markets -- Industry analysis -- Understanding the impediments to entry -- Groups within industries -- Competing in global markets -- Competing for advantage -- Organizational goals: politics and power in the organization -- Organizational structure and strategic planning -- Corporate diversificatin -- Vertical linkages -- Mergers, acquisitions, and strategic alliances -- Understanding rivalry: game theory -- Product positioning and strategic marketing -- Competitive pricing -- Competitive research and development and innovation -- Regulatory issues in strategic planning -- The strategic planning process.
650 0 $a Competition. $3 537031
650 0 $a Strategic planning. $3 528149
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/enhancements/fy0605/98038221-d.html
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/enhancements/fy0605/98038221-t.html