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中國大陸互聯網路消費者行為中介因子與網上商場行銷策略對顧客忠誠度之交互作...

蕭士斌

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中國大陸互聯網路消費者行為中介因子與網上商場行銷策略對顧客忠誠度之交互作用研究 = = A study on intermediary effects of the factors behind mainland-china network-customers' behavior on the relationship between internet-marketing strategies and customer loyalty : chi /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	中國大陸互聯網路消費者行為中介因子與網上商場行銷策略對顧客忠誠度之交互作用研究 = / 蕭士斌撰
Reminder of title:	A study on intermediary effects of the factors behind mainland-china network-customers' behavior on the relationship between internet-marketing strategies and customer loyalty : chi /
Author:	蕭士斌
other author:	郭輔德
Published:	民91[2002],
Description:	v,163葉 : 圖,表格 ; 30公分
Notes:	內容為中文
Subject:	中國大陸 -
Subject:	country of origin -

中國大陸互聯網路消費者行為中介因子與網上商場行銷策略對顧客忠誠度之交互作用研究 = = A study on intermediary effects of the factors behind mainland-china network-customers' behavior on the relationship between internet-marketing strategies and customer loyalty : chi /
蕭士斌

中國大陸互聯網路消費者行為中介因子與網上商場行銷策略對顧客忠誠度之交互作用研究 = A study on intermediary effects of the factors behind mainland-china network-customers' behavior on the relationship between internet-marketing strategies and customer loyalty : chi / 蕭士斌撰 - 民91[2002] - v,163葉 : 圖,表格 ; 30公分

內容為中文

碩士論文--國立東華大學大陸研究所,2002

含附錄：1.研究問卷;2.調查邀請函;3.廣東省普通高校表;4.中國互聯網路發展狀況統計表

贈閱Subjects--Topical Terms:

2350651
中國大陸
Subjects--Geographical Terms:

2869972
country of origin

中國大陸互聯網路消費者行為中介因子與網上商場行銷策略對顧客忠誠度之交互作用研究 = = A study on intermediary effects of the factors behind mainland-china network-customers' behavior on the relationship between internet-marketing strategies and customer loyalty : chi /
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245 1 0 $a 中國大陸互聯網路消費者行為中介因子與網上商場行銷策略對顧客忠誠度之交互作用研究 = $b A study on intermediary effects of the factors behind mainland-china network-customers' behavior on the relationship between internet-marketing strategies and customer loyalty : chi / $c 蕭士斌撰
260 $c 民91[2002]
300 $a v,163葉 : $b 圖,表格 ; $c 30公分
500 $a 內容為中文
500 $a 指導教授: 郭輔德
502 $a 碩士論文--國立東華大學大陸研究所,2002
504 $a 含附錄：1.研究問卷;2.調查邀請函;3.廣東省普通高校表;4.中國互聯網路發展狀況統計表
504 $a 參考書目: 面 129-137
563 $a 贈閱
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650 7 $a 互聯國 $2 csht $3 2869976
650 7 $a 來源國 $2 csht $3 2459015
650 7 $a 參考群體 $2 csht $3 2869977
650 7 $a 價值觀 $2 csh $3 1577881
651 7 $a country of origin $2 csht $3 2869972
651 7 $a internet $2 csht $3 2869973
651 7 $a mainland china $2 csht $3 2350763
651 7 $a reference group $2 csht $3 2869974
651 7 $a value $2 csht $3 2869975
700 1 $a 郭輔德 $e 指導教授 $3 2279630