Export marketing management /
Ward, James J.

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  • Export marketing management /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    正題名/作者: Export marketing management // International Trade Centre UNCTAD/GATT ; edited by James J. Ward.
    其他作者: Ward, James J.
    出版者: Geneva :International Trade Centre UNCTAD/GATT., : 1985.,
    面頁冊數: 356 p. ;21 cm.
    附註: "Designed especially for businessmen in developing countries; ... prepared primarily for use with the ITC's training pack, Export marketing."--Foreword.
    內容註: The export marketing process--Researching export markets--Export product strategy considerations--Distribution policies for exporting--Promotion in export marketing--Pricing for export markets--Selected case studies in export marketing management.
    標題: Export marketing - Management. -
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GW0004797 六樓西文書區HC-Z(6F Western Language Books) 01.外借(書)_YB 一般圖書 HF1009.5 E936 1985 一般使用(Normal) 在架 0
  • 1 筆 • 頁數 1 •
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