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The multichannel challenge : = integ...

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Bruce, Lindsay.

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The multichannel challenge : = integrating customer experiences for profit /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	The multichannel challenge :/ Hugh Wilson, Rod Street and Lindsay Bruce.
Reminder of title:	integrating customer experiences for profit /
Author:	Wilson, Hugh,
other author:	Bruce, Lindsay.
Published:	Amsterdam :Elsevier/Butterworth-Heinemann, : 2008.,
Description:	xxii, 218 p. :col. ill. ;25 cm.
Subject:	Customer services. -
ISBN:	0750687118 (pbk.) :

The multichannel challenge : = integrating customer experiences for profit /
Wilson, Hugh,1962-

The multichannel challenge :integrating customer experiences for profit /Hugh Wilson, Rod Street and Lindsay Bruce. - 1st ed. - Amsterdam :Elsevier/Butterworth-Heinemann,2008. - xxii, 218 p. :col. ill. ;25 cm.

Includes bibliographical references and index.

ISBN: 0750687118 (pbk.) :US60.95Subjects--Topical Terms:

657636
Customer services.

LC Class. No.: HF5415.129 / .W55 2008

The multichannel challenge : = integrating customer experiences for profit /
LDR:00685cam a2200193 a 45 001 784620
003 OCoLC
005 20090303
008 090303s2008 ne a b 001 0 eng d
020 $a 0750687118 (pbk.) : $c US60.95
020 $a 9780750687119 (pbk.)
035 $a (OCoLC)182656695
035 $a BM98TC03033
040 $a YDXCP $c YDXCP $d BAKER $d BTCTA $d BWK $d BWX $d U3G $d OCLCG $d AU@ $d NDHU
050 4 $a HF5415.129 $b .W55 2008
100 $a Wilson, Hugh, $d 1962- $3 927478
245 1 4 $a The multichannel challenge : $b integrating customer experiences for profit / $c Hugh Wilson, Rod Street and Lindsay Bruce.
250 $a 1st ed.
260 $a Amsterdam : $c 2008. $b Elsevier/Butterworth-Heinemann,
300 $a xxii, 218 p. : $b col. ill. ; $c 25 cm.
504 $a Includes bibliographical references and index.
650 $a Customer services. $3 657636
650 $a Marketing channels. $3 655321
650 $a Organizational effectiveness. $3 529314
700 $a Bruce, Lindsay. $3 927476
700 $a Street, Rod. $3 927477

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W0063317

六樓西文書區HC-Z(6F Western Language Books)

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HF5415.129 W55 2008

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