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Consumer behaviour in sport and even...

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Funk, Daniel C.

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Consumer behaviour in sport and events : = marketing action /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Consumer behaviour in sport and events :/ Daniel C. Funk.
其他題名:	marketing action /
作者:	Funk, Daniel C.
出版者:	Amsterdam ;Butterworth-Heinemann/Elsevier, : 2008.,
面頁冊數:	xvii, 247 p. :ill. ;23 cm.
標題:	Consumer behavior. -
ISBN:	0750686669 (pbk.)

Consumer behaviour in sport and events : = marketing action /
Funk, Daniel C.

Consumer behaviour in sport and events :marketing action /Daniel C. Funk. - 1st ed. - Amsterdam ;Butterworth-Heinemann/Elsevier,2008. - xvii, 247 p. :ill. ;23 cm. - Sport marketing series.

Includes bibliographical references and index.

ISBN: 0750686669 (pbk.)Subjects--Topical Terms:

535816
Consumer behavior.

LC Class. No.: GV716 / .F86 2008

Consumer behaviour in sport and events : = marketing action /
LDR:00677cam a2200205 a 45 001 784607
003 OCoLC
005 20090303
008 090303s2008 ne a b 001 0 eng d
020 $a 0750686669 (pbk.)
020 $a 9780750686662 (pbk.) : $c US47.95
035 $a (OCoLC)229026127
035 $a BM98TC03003
040 $a BTCTA $c BTCTA $d BAKER $d YDXCP $d BWK $d BWX $d OCLCQ $d CDX $d NDHU
050 4 $a GV716 $b .F86 2008
100 $a Funk, Daniel C. $3 927460
245 1 0 $a Consumer behaviour in sport and events : $b marketing action / $c Daniel C. Funk.
250 $a 1st ed.
260 $a Amsterdam ; $a Boston : $c 2008. $b Butterworth-Heinemann/Elsevier,
300 $a xvii, 247 p. : $b ill. ; $c 23 cm.
490 0 $a Sport marketing series
504 $a Includes bibliographical references and index.
650 $a Consumer behavior. $3 535816
650 $a Sports $x Marketing. $3 548970

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五樓西文書區A-HB(5F Western Language Books)

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GV716 F86 2008

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