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Handbook of hospitality marketing ma...

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Oh, Haemoon.

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Handbook of hospitality marketing management /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Handbook of hospitality marketing management // editor, Haemoon Oh ; editor in chief, Abraham Pizam.
other author:	Oh, Haemoon.
Published:	Oxford :Butterworth-Heinemann, : 2008.,
Description:	xxii, 552 p. ;25 cm.
Subject:	Food service - Marketing. -
ISBN:	0080450806

Handbook of hospitality marketing management /
Handbook of hospitality marketing management /editor, Haemoon Oh ; editor in chief, Abraham Pizam. - Oxford :Butterworth-Heinemann,2008. - xxii, 552 p. ;25 cm.

Includes bibliographical references and index.

ISBN: 0080450806Subjects--Topical Terms:

693878
Food service
--Marketing.

LC Class. No.: TX911.3.M3 / H36 2008

Handbook of hospitality marketing management /
LDR:00615cam a2200181 a 45 001 784595
003 OCoLC
005 20090303
008 090303s2008 enk b 001 0 eng d
020 $a 0080450806
020 $a 9780080450803 : $c US116.95
035 $a (OCoLC)192082637
035 $a BM98TC03011
040 $a YDXCP $c YDXCP $d BTCTA $d BAKER $d BWX $d ESU $d BWK $d AU@ $d UKM $d TXJ $d NDHU
050 4 $a TX911.3.M3 $b H36 2008
245 0 0 $a Handbook of hospitality marketing management / $c editor, Haemoon Oh ; editor in chief, Abraham Pizam.
260 $a Oxford : $c 2008. $b Butterworth-Heinemann,
300 $a xxii, 552 p. ; $c 25 cm.
504 $a Includes bibliographical references and index.
650 $a Food service $x Marketing. $3 693878
650 $a Hospitality industry $x Marketing. $3 700247
650 $a Restaurants $x Marketing. $3 696289
700 $a Oh, Haemoon. $3 927442
700 $a Pizam, Abraham. $3 696223

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六樓西文書區HC-Z(6F Western Language Books)

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TX911.3.M3 H36 2008

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