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The customer learning curve : = crea...
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Burst, Ardis.
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The customer learning curve : = creating profits from marketing chaos /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
The customer learning curve :/ Karl Hellman, Ardis Burst.
其他題名:
creating profits from marketing chaos /
作者:
Hellman, Karl.
其他作者:
Burst, Ardis.
出版者:
Chicago, Ill. :American Marketing Association ; : c2004.,
面頁冊數:
xii, 210 p. :ill. ;24 cm.
標題:
Consumer behavior. -
ISBN:
0324226675 :
The customer learning curve : = creating profits from marketing chaos /
Hellman, Karl.
The customer learning curve :
creating profits from marketing chaos /Karl Hellman, Ardis Burst. - Chicago, Ill. :American Marketing Association ;c2004. - xii, 210 p. :ill. ;24 cm.
Includes bibliographical references (p. 199-201) and index.
ISBN: 0324226675 :US39.95
LCCN: 2003041799Subjects--Topical Terms:
535816
Consumer behavior.
LC Class. No.: HF5415 / .H3745 2004
The customer learning curve : = creating profits from marketing chaos /
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