| Record Type: |
Language materials, printed
: Monograph/item
|
| Title/Author: |
Consumer behavior :/ Michael R. Solomon. |
| Reminder of title: |
buying, having, and being / |
| Author: |
Solomon, Michael R. |
| Published: |
Indianapolis, Ind. :Prentice Hall ; : 2008., |
| Description: |
720 p. :col. ill. ;28 cm. |
| Notes: |
Previous ed.: Upper Saddle River, N.J.: Pearson Prentice Hall, 2007. |
| Subject: |
Consumer behavior. - |
| ISBN: |
0135153360 (IE : pbk.) |