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Marketing services : = competing thr...

Parasuraman, A.

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Marketing services : = competing through quality /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Marketing services :/ Leonard L. Berry, A. Parasuraman.
其他題名:	competing through quality /
作者:	Berry, Leonard L.,
其他作者:	Parasuraman, A.
出版者:	New York :Free Press ; : c1991.,
面頁冊數:	xi, 212 p. :ill. ;23 cm.
標題:	Service industries - Marketing. -
電子資源:	http://www.loc.gov/catdir/enhancements/fy0705/91013029-s.htmlhttp://www.loc.gov/catdir/enhancements/fy0705/91013029-s.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0705/91013029-t.htmlhttp://www.loc.gov/catdir/enhancements/fy0705/91013029-t.html
電子資源:	http://www.loc.gov/catdir/bios/simon051/91013029.htmlhttp://www.loc.gov/catdir/bios/simon051/91013029.html
電子資源:	http://www.loc.gov/catdir/description/simon031/91013029.htmlhttp://www.loc.gov/catdir/description/simon031/91013029.html
ISBN:	002903079X

Marketing services : = competing through quality /
Berry, Leonard L.,1942-

Marketing services :competing through quality /Leonard L. Berry, A. Parasuraman. - New York :Free Press ;c1991. - xi, 212 p. :ill. ;23 cm.

Includes bibliographical references (p. 191-203) and index.

ISBN: 002903079X

LCCN: 91013029Subjects--Topical Terms:

647833
Service industries
--Marketing.

LC Class. No.: HF5415.5 / .B48 1991

Dewey Class. No.: 658.8

Marketing services : = competing through quality /
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