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Living the brand : = how to transfor...

Ind, Nicholas.

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Living the brand : = how to transform every member of your organization into a brand champion /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Living the brand :/ Nicholas Ind.
Reminder of title:	how to transform every member of your organization into a brand champion /
Author:	Ind, Nicholas.
Published:	London :Kogan Page, Ltd., : c2007.,
Description:	200 p. :ill. ;25 cm.
Subject:	Brand name products. -
Online resource:	http://www.loc.gov/catdir/toc/fy0802/2007036040.htmlhttp://www.loc.gov/catdir/toc/fy0802/2007036040.html
ISBN:	0749450835

Living the brand : = how to transform every member of your organization into a brand champion /
Ind, Nicholas.

Living the brand :how to transform every member of your organization into a brand champion /Nicholas Ind. - 3rd ed. - London :Kogan Page, Ltd.,c2007. - 200 p. :ill. ;25 cm.

Includes bibliographical references and index.

ISBN: 0749450835

LCCN: 2007036040Subjects--Topical Terms:

581855
Brand name products.

LC Class. No.: HD69.B7 / I533 2007

Dewey Class. No.: 658.8/27

Living the brand : = how to transform every member of your organization into a brand champion /
LDR:00821cam a2200217 a 45 001 783429
005 20090331
008 090223s2007 enka b 001 0 eng
010 $a 2007036040
020 $a 0749450835
020 $a 9780749450830 : $c UK19.99
035 $a (OCoLC)ocn154706205
035 $a pa98w01072
040 $a DLC $c DLC $d UKM $d BTCTA $d BAKER $d BWKUK $d BWK $d YDXCP $d DLC
050 0 0 $a HD69.B7 $b I533 2007
082 0 0 $a 658.8/27 $2 22
100 $a Ind, Nicholas. $3 842712
245 1 0 $a Living the brand : $b how to transform every member of your organization into a brand champion / $c Nicholas Ind.
250 $a 3rd ed.
260 $a London : $c c2007. $b Kogan Page, Ltd.,
300 $a 200 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references and index.
650 $a Brand name products. $3 581855
650 $a Business names. $3 592527
650 $a Corporate image. $3 523494
650 $a Management $x Employee participation. $3 547581
856 4 1 $3 Table of contents $u http://www.loc.gov/catdir/toc/fy0802/2007036040.html $z http://www.loc.gov/catdir/toc/fy0802/2007036040.html