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The silver market phenomenon = busin...

Herstatt, Cornelius.

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The silver market phenomenon = business opportunities in an era of demographic change /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	The silver market phenomenon/ edited by Florian Kohlbacher, Cornelius Herstatt.
Reminder of title:	business opportunities in an era of demographic change /
other author:	Herstatt, Cornelius.
Published:	Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg, : 2008.,
Description:	506 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
Subject:	Marketing - Social aspects. -
Online resource:	http://dx.doi.org/10.1007/978-3-540-75331-5http://dx.doi.org/10.1007/978-3-540-75331-5
ISBN:	9783540753308 (paper)

The silver market phenomenon = business opportunities in an era of demographic change /
The silver market phenomenonbusiness opportunities in an era of demographic change /[electronic resource] :edited by Florian Kohlbacher, Cornelius Herstatt. - Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg,2008. - 506 p. :ill., digital ;24 cm.

ISBN: 9783540753308 (paper)Subjects--Topical Terms:

648105
Marketing
--Social aspects.

Dewey Class. No.: 658.800846

The silver market phenomenon = business opportunities in an era of demographic change /
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005 20090108
006 m d
007 cr nn 008maaau
008 090108s2008 gw j eng d
020 $a 9783540753308 (paper)
020 $a 9783540753315 (electronic bk.)
035 $a 978-3-540-75330-8
040 $a NDHU $c NDHU $d NDHU
082 0 4 $a 658.800846 $2 22
245 0 4 $a The silver market phenomenon $h [electronic resource] : $b business opportunities in an era of demographic change / $c edited by Florian Kohlbacher, Cornelius Herstatt.
260 $a Berlin, Heidelberg : $c 2008. $b Springer-Verlag Berlin Heidelberg,
300 $a 506 p. : $b ill., digital ; $c 24 cm.
650 $a Marketing $x Social aspects. $3 648105
650 $a Population aging $x Economic aspects. $3 921891
650 $a Economics/Management Science. $3 890844
650 $a Demography. $3 614991
650 $a Labor Economics. $3 891197
650 $a Management/Business for Professionals. $3 907045
700 $a Herstatt, Cornelius. $3 923536
700 $a Kohlbacher, Florian. $3 923537
710 $a SpringerLink (Online service) $3 836513
773 0 $t Springer eBooks
856 4 0 $u http://dx.doi.org/10.1007/978-3-540-75331-5 $z http://dx.doi.org/10.1007/978-3-540-75331-5
950 $a Business and Economics (Springer-11643; ZDB-2-SBE)