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Strategic marketing for nonprofit organizations /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Strategic marketing for nonprofit organizations // Alan R. Andreasen, Philip Kotler.
Author:
Andreasen, Alan R.,
other author:
Kotler, Philip.
Published:
Upper Saddle River, NJ :Pearson/Prentice Hall, : c2008.,
Description:
xxii, 504 p. :ill. ;25 cm.
Subject:
Nonprofit organizations - Marketing. -
ISBN:
9780131753723
Strategic marketing for nonprofit organizations /
Andreasen, Alan R.,1934-
Strategic marketing for nonprofit organizations /
Alan R. Andreasen, Philip Kotler. - 7th ed. - Upper Saddle River, NJ :Pearson/Prentice Hall,c2008. - xxii, 504 p. :ill. ;25 cm.
Includes bibliographical references and index.
ISBN: 9780131753723
LCCN: 2007032487Subjects--Topical Terms:
682726
Nonprofit organizations
--Marketing.
LC Class. No.: HF5415 / .K6312 2007
Dewey Class. No.: 658.8/02
Strategic marketing for nonprofit organizations /
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Strategic marketing for nonprofit organizations /
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Alan R. Andreasen, Philip Kotler.
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7th ed.
260
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Upper Saddle River, NJ :
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c2008.
$b
Pearson/Prentice Hall,
300
$a
xxii, 504 p. :
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ill. ;
$c
25 cm.
504
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Includes bibliographical references and index.
650
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Nonprofit organizations
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Marketing.
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682726
700
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Kotler, Philip.
$3
520689
based on 0 review(s)
Location:
ALL
六樓西文書區HC-Z(6F Western Language Books)
Year:
Volume Number:
Items
2 records • Pages 1 •
1
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Attachments
W0132064
六樓西文書區HC-Z(6F Western Language Books)
01.外借(書)_YB
一般圖書
HF5415 K6312 2008
一般使用(Normal)
On shelf
0
Reserve
W0135480
六樓西文書區HC-Z(6F Western Language Books)
01.外借(書)_YB
一般圖書
HF5415 K6312 2008
一般使用(Normal)
On shelf
0
Reserve
2 records • Pages 1 •
1
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