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Marketing channel management : = peo...

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McCalley, Russell W.

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Marketing channel management : = people, products, programs, and markets /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing channel management :/ Russell W. McCalley ; foreword by Ray Goldberg.
Reminder of title:	people, products, programs, and markets /
Author:	McCalley, Russell W.
Published:	Westport, Conn. :Praeger, : 1996.,
Description:	xx, 262 p. ;24 cm.
Subject:	Marketing channels. -
ISBN:	0275954390 :

Marketing channel management : = people, products, programs, and markets /
McCalley, Russell W.

Marketing channel management :people, products, programs, and markets /Russell W. McCalley ; foreword by Ray Goldberg. - Westport, Conn. :Praeger,1996. - xx, 262 p. ;24 cm.

Includes bibliographical references (p. [251]-255) and index.

ISBN: 0275954390 :UK39.95

LCCN: 95026517Subjects--Topical Terms:

655321
Marketing channels.

LC Class. No.: HF5415.129 / .M383 1996

Dewey Class. No.: 658.8/4

Marketing channel management : = people, products, programs, and markets /
LDR:00764cam a2200229 a 45 001 770728
003 OCoLC
005 20080922
008 080918s1996 ctu b 001 0 eng
010 $a 95026517
020 $a 0275954390 : $c UK39.95
020 $a 9780275954390
035 $a (OCoLC)33863486 $z (OCoLC)36259997
035 $a GO97T10028
040 $a DLC $c DLC $d UKM $d BAKER $d NLGGC $d YDXCP $d BTCTA $d NDHU
049 $a FISA
050 0 0 $a HF5415.129 $b .M383 1996
082 0 0 $a 658.8/4 $2 20
084 $a 85.40 $2 bcl
100 $a McCalley, Russell W. $3 905742
245 1 0 $a Marketing channel management : $b people, products, programs, and markets / $c Russell W. McCalley ; foreword by Ray Goldberg.
260 $a Westport, Conn. : $c 1996. $b Praeger,
300 $a xx, 262 p. ; $c 24 cm.
504 $a Includes bibliographical references (p. [251]-255) and index.
650 $a Marketing channels. $3 655321
650 $a Marketing $x Management. $3 559161

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HF5415.129 M383 1996

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