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Consumer-centric category management...

Heller, Al.

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Consumer-centric category management : = how to increase profits by managing categories based on consumer needs /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Consumer-centric category management :/ AC Nielsen, with John Karolefski and Al Heller.
Reminder of title:	how to increase profits by managing categories based on consumer needs /
other author:	Heller, Al.
Corporate Body:	A.C. Nielsen Company.
Published:	Hoboken, N.J. :John Wiley & Sons, : c2006.,
Description:	xi, 356 p. :ill. ;24 cm.
Notes:	Includes index.
Subject:	Consumers' preferences. -
Online resource:	http://www.loc.gov/catdir/toc/ecip0516/2005021556.htmlhttp://www.loc.gov/catdir/toc/ecip0516/2005021556.html
ISBN:	0471703591 :

Consumer-centric category management : = how to increase profits by managing categories based on consumer needs /
A.C. Nielsen Company.

Consumer-centric category management :how to increase profits by managing categories based on consumer needs /AC Nielsen, with John Karolefski and Al Heller. - Hoboken, N.J. :John Wiley & Sons,c2006. - xi, 356 p. :ill. ;24 cm.

Includes index.

ISBN: 0471703591 :US39.95

LCCN: 2005021556Subjects--Topical Terms:

648978
Consumers' preferences.

LC Class. No.: HF5429 / .K296 2006

Dewey Class. No.: 658.7/8

Consumer-centric category management : = how to increase profits by managing categories based on consumer needs /
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010 $a 2005021556
020 $a 0471703591 : $c US39.95
020 $a 9780471703594 (cloth)
035 $a (OCoLC)61228602
035 $a GO97T10015
040 $a DLC $c DLC $d YDXCP $d BAKER $d IXA $d OCLCQ $d BTCTA $d IG# $d NDHU
042 $a pcc
050 0 0 $a HF5429 $b .K296 2006
082 0 0 $a 658.7/8 $2 22
110 $a A.C. Nielsen Company. $3 905734
245 1 0 $a Consumer-centric category management : $b how to increase profits by managing categories based on consumer needs / $c AC Nielsen, with John Karolefski and Al Heller.
260 $a Hoboken, N.J. : $c c2006. $b John Wiley & Sons,
300 $a xi, 356 p. : $b ill. ; $c 24 cm.
500 $a Includes index.
650 $a Consumers' preferences. $3 648978
650 $a Retail trade $x Management. $3 668906
700 $a Heller, Al. $3 905732
700 $a Karolefski, John. $3 905733
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/toc/ecip0516/2005021556.html $z http://www.loc.gov/catdir/toc/ecip0516/2005021556.html