東華大學圖書館 |

Language: English

Back

Switch To: Labeled | MARC Mode | ISBD

Amazon

博客來

The secrets of word-of-mouth marketing = how to trigger exponential sales through runaway word of mouth /

Record Type:	Electronic resources : Monograph/item
Title/Author:	The secrets of word-of-mouth marketing/ by George Silverman.
Reminder of title:	how to trigger exponential sales through runaway word of mouth /
Author:	Silverman, George,
Published:	New York :AMACOM, : 2001.,
Description:	xii, 258 p. ;23 cm.
Notes:	Includes index.
Subject:	Marketing. -
Online resource:	https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=59977An electronic book accessible through the World Wide Web; click for information
ISBN:	0814425666 (electronic bk.)

The secrets of word-of-mouth marketing = how to trigger exponential sales through runaway word of mouth /
Silverman, George,1942-

The secrets of word-of-mouth marketinghow to trigger exponential sales through runaway word of mouth /[electronic resource] :by George Silverman. - New York :AMACOM,2001. - xii, 258 p. ;23 cm.

Includes index.

Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2001.

Available via World Wide Web.

ISBN: 0814425666 (electronic bk.)Subjects--Topical Terms:

536353
Marketing.
Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5827.95 / .R67 2001eb

Dewey Class. No.: 658.8

The secrets of word-of-mouth marketing = how to trigger exponential sales through runaway word of mouth /
LDR:01042cmm a2200253 a 45 001 747269
003 OCoLC
005 20071227
006 m u
007 cr cn-
008 250516s2001 nyu s 001 0 eng d
020 $a 0814425666 (electronic bk.)
035 $a ocm49569315
035 $a 747269
040 $a N $c N $d OCLCQ
049 $a AMFA
050 1 4 $a HF5827.95 $b .R67 2001eb
082 0 4 $a 658.8 $2 21
100 $a Silverman, George, $d 1942- $3 858501
245 1 4 $a The secrets of word-of-mouth marketing $h [electronic resource] : $b how to trigger exponential sales through runaway word of mouth / $c by George Silverman.
260 $a New York : $c 2001. $b AMACOM,
300 $a xii, 258 p. ; $c 23 cm.
500 $a Includes index.
533 $a Electronic reproduction. $b Boulder, Colo. : $c NetLibrary, $d 2001. $n Available via World Wide Web. $n Access may be limited to NetLibrary affiliated libraries.
650 $a Marketing. $3 536353
650 $a Word-of-mouth advertising. $3 779984
655 $a Electronic books. $2 lcsh $3 542853
710 $a NetLibrary, Inc. $3 542851
856 4 $3 Bibliographic record display $u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=59977 $z An electronic book accessible through the World Wide Web; click for information
994 $a 92 $b AMF