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The customer management scorecard = managing CRM for profit /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
The customer management scorecard/ Neil Woodcocks, Merlin Stone, Bryan Foss.
其他題名:
managing CRM for profit /
Author:
Woodcock, Neil.
other author:
Foss, Bryan.
Published:
London ;Kogan Page, : 2003.,
Description:
xviii, 428 p. :ill. ;25 cm.
Subject:
Customer relations - Management. -
Online resource:
https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=131862An electronic book accessible through the World Wide Web; click for information
ISBN:
1417593873 (electronic bk.)
The customer management scorecard = managing CRM for profit /
Woodcock, Neil.
The customer management scorecard
managing CRM for profit /[electronic resource] :Neil Woodcocks, Merlin Stone, Bryan Foss. - London ;Kogan Page,2003. - xviii, 428 p. :ill. ;25 cm.
Includes bibliographical references and index.
Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2005.
Available via World Wide Web.
ISBN: 1417593873 (electronic bk.)Subjects--Topical Terms:
582814
Customer relations
--Management.Index Terms--Genre/Form:
542853
Electronic books.
LC Class. No.: HF5415.5 / .W66 2003eb
Dewey Class. No.: 658.8/12
The customer management scorecard = managing CRM for profit /
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managing CRM for profit /
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An electronic book accessible through the World Wide Web; click for information
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AMF
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