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The handbook of marketing research :...

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Grover, Rajiv, (1953-)

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The handbook of marketing research : = uses, misuses, and future advances /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	The handbook of marketing research :/ edited by Rajiv Grover, Marco Vriens.
Reminder of title:	uses, misuses, and future advances /
other author:	Grover, Rajiv,
Published:	Thousand Oaks :Sage Publications, : c2006.,
Description:	xi, 705 p. :ill. ;26 cm.
Subject:	Marketing research. -
Online resource:	http://www.loc.gov/catdir/toc/ecip065/2005037844.htmlhttp://www.loc.gov/catdir/toc/ecip065/2005037844.html
Online resource:	http://www.loc.gov/catdir/enhancements/fy0658/2005037844-d.htmlhttp://www.loc.gov/catdir/enhancements/fy0658/2005037844-d.html
ISBN:	141290997X :

The handbook of marketing research : = uses, misuses, and future advances /
The handbook of marketing research :uses, misuses, and future advances /edited by Rajiv Grover, Marco Vriens. - Thousand Oaks :Sage Publications,c2006. - xi, 705 p. :ill. ;26 cm.

Includes bibliographical references and indexes.

ISBN: 141290997X :UK85.00

LCCN: 2005037844Subjects--Topical Terms:

532352
Marketing research.

LC Class. No.: HF5415.2 / .H286 2006

Dewey Class. No.: 658.8/3

The handbook of marketing research : = uses, misuses, and future advances /
LDR:00907cam a2200205 a 45 001 727971
005 20071206
008 071126s2006 caua b 001 0 eng
010 $a 2005037844
020 $a 141290997X : $c UK85.00
035 $a slw96000029
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a HF5415.2 $b .H286 2006
082 0 0 $a 658.8/3 $2 22
245 0 4 $a The handbook of marketing research : $b uses, misuses, and future advances / $c edited by Rajiv Grover, Marco Vriens.
260 $a Thousand Oaks : $c c2006. $b Sage Publications,
300 $a xi, 705 p. : $b ill. ; $c 26 cm.
504 $a Includes bibliographical references and indexes.
650 $a Marketing research. $3 532352
700 $a Grover, Rajiv, $d 1953- $3 813827
700 $a Vriens, Marco. $3 813828
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/toc/ecip065/2005037844.html $z http://www.loc.gov/catdir/toc/ecip065/2005037844.html
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/enhancements/fy0658/2005037844-d.html $z http://www.loc.gov/catdir/enhancements/fy0658/2005037844-d.html

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W0152827

六樓西文書區HC-Z(6F Western Language Books)

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HF5415.2 H286 2006

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1 records • Pages 1 •
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