Citizen marketers : = when people ar...
Huba, Jackie.

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  • Citizen marketers : = when people are the message /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    正題名/作者: Citizen marketers :/ Ben McConnell and Jackie Huba.
    其他題名: when people are the message /
    作者: McConnell, Ben.
    其他作者: Huba, Jackie.
    出版者: Chicago, IL :Kaplan Pub., : c2007.,
    面頁冊數: xiv, 223 p. ;24 cm.
    內容註: Introduction -- Filters, fanatics, facilitators, and firecrackers -- The 1 percenters -- The democratization of everything -- Everyone is a publisher; everyone is a broadcaster -- Hobbies and altruism -- The power of one -- How to democratize your business -- Conclusion -- Acknowledgments -- Endnotes -- Bibliography -- Index.
    標題: Customer relations. -
    ISBN: 1419596063 (hbk.) :
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W0056538 六樓西文書區HC-Z(6F Western Language Books) 01.外借(書)_YB 一般圖書 HF5415.5 M1833 2007 一般使用(Normal) 在架 0
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