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Kmart's ten deadly sins : = how inco...
~
Turner, Marcia Layton.
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Kmart's ten deadly sins : = how incompetence tainted an American icon /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Kmart's ten deadly sins :/ Marcia Layton Turner.
其他題名:
how incompetence tainted an American icon /
作者:
Turner, Marcia Layton.
出版者:
Hoboken, N.J. :J. Wiley & Sons, : c2003.,
面頁冊數:
xiv, 256 p. ;24 cm.
內容註:
Brand mismanagement -- Lack of customer knowledge -- Underestimating Wal-Mart -- Lousy locations -- Ignoring store appearance -- Technology aversion -- Supply chain disconnect -- Lack of focus -- Strategy du jour -- Repeating the same mistakes -- Conclusion--can its sins be forgiven?.
標題:
Business failures - Case studies. - United States -
ISBN:
0471435937 (hbk.) :
Kmart's ten deadly sins : = how incompetence tainted an American icon /
Turner, Marcia Layton.
Kmart's ten deadly sins :
how incompetence tainted an American icon /Marcia Layton Turner. - Hoboken, N.J. :J. Wiley & Sons,c2003. - xiv, 256 p. ;24 cm.
Includes bibliographical references (p. 237-245) and index.
Brand mismanagement -- Lack of customer knowledge -- Underestimating Wal-Mart -- Lousy locations -- Ignoring store appearance -- Technology aversion -- Supply chain disconnect -- Lack of focus -- Strategy du jour -- Repeating the same mistakes -- Conclusion--can its sins be forgiven?.
ISBN: 0471435937 (hbk.) :US24.95
LCCN: 2003006632Subjects--Topical Terms:
744472
Business failures
--United States--Case studies.
LC Class. No.: HF5429.215.U6 / T87 2003
Dewey Class. No.: 381/.141/0973
Kmart's ten deadly sins : = how incompetence tainted an American icon /
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